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Apple fans vs Windows fans: BMW & Mercedes vs Yahoo & eBay

Business Insider asked analytics company Ranker to churn through 20 million data correlations to identify the biggest differences of opinion between Apple and Microsoft fans. Apple fans were found to be more likely to like BMW, Mercedes, Gap and Starbucks; to dislike Samsung (no surprise there); to prefer Breaking Bad to Married With Children; and The Godfather to Pulp Fiction.

The rest of the infographic below.

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Comments

  1. alex kent (@alxknt) - 10 years ago

    no comment which man they think is hot?

  2. iSRS - 10 years ago

    I’m surprised by the evil category. Would think Google/Samsung would be there

    • weakguy - 10 years ago

      Ha, my thought exactly.

    • Jesse Supaman Nichols - 10 years ago

      I agree. I don’t have a particular disdain for Microsoft as a company. I’m not a fan of their OS or products, but I don’t think of them as evil. As an American, I am much more likely to view Samsung as evil, since they constantly ripoff products from American (and other) companies. They have never had a desire to create. They blatantly copy products feature for feature and then stall in the courts as long as possible. Between Apple, Kodak, Sharp, Pioneer, and countless others who didn’t bother to take them to court, Samsung is the evil company. Isn’t that right, herb? (I figure he should be here in a minute…)

    • standardpull - 10 years ago

      I image that’s because of history. Many people and industries directly experienced Microsoft’s monopolistic behaviors over the past 30 years, coupled with their shoddy products and strategies (Windows ME, Vista, Mobile, Zune, Exchange, …)

      In contrast, Google is an enigma to the public. Google produces some great products (search, webmail, maps) but the majority of Americans simply don’t see the tremendous dossier Google creates through their use of their products.

      The public is less concerned about corporate spying these days using the flawed concept of “Google doesn’t care about little old me!”. Which is true. Google only cares about its ability to sell. And what it sells is invisible to the average user. If Google’s product and process was transparent, my bet is that Google would be run out of town. In the mean time, congress doesn’t give a crap as they’re too busy leading the country into a giant hole of stupid.

  3. weakguy - 10 years ago

    I’m kinda surprised that most people still think MS is evil. That, or this survey did not make Samsung an option.

    • degraevesofie - 10 years ago

      MS was certainly a scary company before they were convicted of monopolistic abuse. But I would also have expected Google or Samsung to be “the new evil”.

      • thejuanald - 10 years ago

        You mean of including a browser with their OS? Oh no! so abusive! Why is it okay for Apple to pre-load Safari without giving the option of which browser to use during the initial setup, but it isn’t okay for Microsoft?

      • Steeve - 9 years ago

        The difference is that Internet Explorer was integrated to Windows in such a way that trying to remove it could potentially ffect other functionality of the OS. Apple never did that. Safari ships with Mac OS X, and that’s it. It’s an application like any other.

  4. tohaklim - 10 years ago

    I am certainly on board with the woman section

  5. Clinton Dyches - 10 years ago

    I still love my Zune and my soon-to-be discontinued Surface Pro 3!

    I’m joking.

    Clinton

    • thejuanald - 10 years ago

      The Surface Pro 3 is an amazing tool. It blows away the iPad in terms of productivity, it is more useful than my Macbook Air, and more mobile.

      • Clinton Dyches - 10 years ago

        It has also been discontinued – just like the Zune.

      • Rudi Visser - 10 years ago

        @Clinton – SP3 hasn’t been discontinued. They’ve just confirmed an SP4.

  6. samuelsnay - 10 years ago

    My tastes line up a lot with both sides, yet I’m a huge Apple fan and pretty much despise Microsoft.

    I guess it’s just not that easy to put us all in little boxes. Whodathunkit?

  7. Simon Potts (@simoncbp) - 10 years ago

    Well that made me chuckle – as apparently despite own 9 pieces of Apple hardware (and only owning a Microsoft Keyboard), according to these criteria… I must be a Microsoft fan! (Erm wrong!)

  8. THIS POLL IS IDIOTIC AND UNSCIENTIFIC. WHO DID THEY POLL ANYW….

    Oh, we’re not doing that this time? My bad.

  9. philboogie - 10 years ago

    There are people who are fan of MS? Really? Wow. They’re rotten, on a nucleus level. Just ask Netscape or… oh, what’s the use explaining this

  10. thejuanald - 10 years ago

    Everything that makes other people look bad and Apple look good is great and true! Anything that makes Apple look bad is filled with lies, is unscientific, paid people to answer one way, or the people are just idiots and we must berate them!

  11. Udo Heib (@4uHyper) - 10 years ago

    Apple fans would like to work at FB??? Not Apple?

Author

Avatar for Ben Lovejoy Ben Lovejoy

Ben Lovejoy is a British technology writer and EU Editor for 9to5Mac. He’s known for his op-eds and diary pieces, exploring his experience of Apple products over time, for a more rounded review. He also writes fiction, with two technothriller novels, a couple of SF shorts and a rom-com!


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