skeuomorphic ▪ March 24

skeuomorphic ▪ May 21, 2013

Jony Ive

When Jony Ive took over the role of leadership for Apple’s Human Interface in October of last year, many speculated that the style of Apple’s design language across iOS and Mac OS X would also shift towards a flatter, more clean style. This speculation was fueled mainly by Ive’s feelings towards skeuomorphism and his minimalist design aesthetic.

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