We all know that Apple innovates technology hardware and software like few other, if any, firms in the world.  Together with their Advertising firm, Chiat Day, they’ve also shown an affinity for pushing advertising and specifically banner advertising as well.  Recently they’ve added new forms of banner ads that shake up the site around them.  This weekend a cool new iPod gaming ad appeared on Pitchfork that takes this to a whole new level. 

 See some more examples below..

 

http://www.youtube-nocookie.com/v/icKde-vRlYY&hl=en&fs=1&rel=0&border=1

http://services.brightcove.com/services/viewer/federated_f8/1543292789

via Macuser

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