The Wall Street Journal announced that they have added added 200,000 subscribers from mobile devices like the Apple iPad. Even more interesting is that the Journal added 150,000 mobile subscribers in the last year – the iPad was just released around a year ago.
Les Hinton, head of the newspaper’s publisher, Dow Jones & Co., which is owned by News Corp., said Thursday that about 150,000 of the new subscribers were added in the last 12 months. Subscribers pay about $4 a week to read the Journal on their iPad.
The Wall Street Journal is owned by News Corp., the creator of the Daily, but that 200,000 user figure does not cover subscribers of the Daily. This fairly substantial number represents how iPads are truly changing the news industry