I’ve said before that if Apple or anyone else wants to persuade me to wear a smartwatch, they’re going to have to design something that looks like a stylish watch rather than a chunk of smartphone glued to a strap.
Granted, it suffers the usual concept image issue of being designed with little thought to practicality (what happens when I answer that call?), and it’s not an iOS interface we’re seeing, but Balogh himself says that he’s aiming to illustrate a principle rather than a specific user-interface. That principle being that a watch should, first and foremost, work as a watch.
Check out the full set of images on Balogh’s Bēhance page, and let us know in the comments what you think.