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Google launches Primer mobile app to help startups with their marketing needs

Today, Google launched a new mobile app for startups called Primer, an interactive tool that helps companies with their marketing needs. Available now on iOS, the software cranks out five minute lesson plans for subjects like Content Marketing, PR & Media and Search Advertising. A simplified experience, Primer is packed with case studies, insider tips and quizzes designed to make marketing easier.

Google created Primer as a way to make it easier for businesses to be successful at marketing. We realize that some of the Google ad-tech products which connect businesses to customers also widen the gap between rookies and marketing pros. We want to fix this. 

Primer is considered an experimental app for now and Google says that an Android version is in the works. Primer is available for free on the App Store.

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Comments

  1. philboogie - 10 years ago

    How cute. Google trying to show people how it’s done, while they themselves haven’t got a single clue

    • trinities - 10 years ago

      Well said… Well said.
      However it is not good that Google has stuck its claws into the entire business sphere, because when people search for your business, they use Google. And nowadays its ONLY about Search Engine optimization, so even if you have got a good business, nobody will buy from it unless its right on the first page of google…

      It would be best for all the businesses if google just dissapeared. :D

      • philboogie - 10 years ago

        It is indeed a sad state we’re in. I’m pretty much Google-clean now. Sometimes I use their Street View, but not on a regular basis. Though I’m sure I’m in the minority here, just like me not having Flash installed.

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