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Apple tells EU it has five different App Stores, not just one

Five different App Stores | App icons depicted as physical building blocks

While Apple is making behind-the-scenes preparations for allowing third-party app stores to comply with Europe’s antitrust requirements, the company is continuing to make arguments about why it shouldn’t have to.

Latest among these is the suggestion that the App Store shouldn’t be viewed as a ‘platform’ as the company actually operates five different app stores …

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US antitrust case against Apple’s App Store exclusivity is ‘firing on all cylinders’

US antitrust case against Apple's App Store | 3D representation of App Store logo

The US antitrust case against Apple’s App Store exclusivity is “firing on all cylinders” according to the head of the Department of Justice unit responsible for policing breaches of competition law.

The implication is that Apple may soon be forced to allow third-party app stores and/or sideloading in the US as well as in Europe …

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Japan prepares regulation requiring Apple to allow sideloading in iOS

Apple App Store sideloading iOS

As the Digital Markets Act antitrust law passed in the European Union, Apple has until March 2024 to let users in Europe install iOS apps outside the App Store. Although Apple has yet to say a word about how it will do this, regulators around the world have also been considering applying the same demands to the company – and Japan could be the next country to do so.

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With third-party app stores on the horizon, Apple is working on keeping developers loyal

Apple working to fight third-party app stores | PUBG game on iPhone

We’re likely less than six months away from the launch of third-party app stores on the iPhone – at least in Europe – and Apple’s plans for this appear to be advancing.

We’ve already noted that most consumers are unlikely to switch from the official App Store, unless they are given good reason to. But Apple also needs to keep developers loyal to the platform, and a seemingly small piece of news over the weekend likely revealed how the company intends to go about this …

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App Store anti-steering ban would be consumer-friendly, with little risk to Apple

App Store anti-steering ban | Steering wheel of Ford Mustang

We learned yesterday that the European Union looks set to impose an App Store anti-steering ban on Apple. That is, Apple would no longer be allowed to prevent Spotify and other music services from linking to their own company’s website for subscription sign-ups.

The ruling we’re expecting is a narrow one, in response to a complaint filed by Spotify almost four years ago now, and will likely only apply to streaming music services. But the principle is a sound one, and is unlikely to pose any great risk to Apple …

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Epic Games victory against Google puts Apple back under App Store pressure

Epic Games victory against Google | Businessman celebrating a win against city backdrop

Yesterday saw an Epic Games victory in its court case against Google, a jury finding that the Play Store was indeed operated in an anti-competitive fashion.

This is despite the fact that Epic mostly lost a near-identical case against Apple back in 2021. The differing conclusions in the two cases puts Apple back under pressure …

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Microsoft could offer one of the first third-party app stores on iPhones

Third-party app stores | Microsoft Xbox store shown

It was confirmed back in September that Apple will need to comply with antitrust requirements relating to app sales, and it seems most likely this will require the company to allow third-party app stores on iPhones. Microsoft has now indicated its intention to run one of these.

One key driver for the plan is likely Microsoft’s $69 billion acquisition of mobile gaming giant Activision Blizzard …

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Apple reveals 2023 App Store Award winners; names generative AI the ‘trend of the year’

After teasing the finalists earlier this month, Apple has now unveiled the full list of App Store Award winners for 2023. AllTrails has taken home the iPhone App of the Year crown, while Photomator was crowned the Mac App of the Year. Head below for a full breakdown of the winners across all of Apple’s platforms and categories.

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iOS 17.2 hints at Apple moving towards letting users sideload apps from outside the App Store [U]

Apple App Store sideloading iOS

Apple has been under pressure in the European Union as the Digital Markets Act antitrust legislation requires the company to allow users to sideload apps outside the App Store to increase competition. 9to5Mac has now found evidence in the iOS 17.2 beta code that the company is indeed moving towards enabling sideloading on iOS devices.

Update: Apple has published new documentation for the ManagedAppDistribution API on its website confirming that it is primarily intended as an MDM solution. As we suggested in our report, it could still be used for other purposes. You can read the original article below.

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Apple fires multiple App Store employees after probe reveals business misconduct and sexual assault allegation

apple store developers

According to a new report from The Information, Apple recently fired several members of its App Store team in China over “business misconduct.” Through a year-long internal investigation, Apple reportedly uncovered a variety of misdoings, including improper contact with mobile game developers, sexual assault, and more.

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Genshin Impact developer with close relationship to Apple twice tried to evade 30% cut

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The Chinese developer behind the hugely popular Genshin Impact mobile game has twice tried to evade Apple’s 30% cut on in-app purchases, according to a new report.

This is despite a close relationship between gaming giant miHoYo and Apple, including multiple awards, a personal visit by CEO Tim Cook, and two of the company’s games being featured during the iPhone 15 launch …

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Korean antitrust regulators find Apple and Google guilty of anti-competitive behavior

Korean antitrust regulators | Seoul skyscrapers at sunset

Apple’s long-running battle with Korean antitrust regulators is showing no signs of ending any time soon.

In the latest development, the Korea Communications Commission (KCC) has found both Apple and Google guilty of anti-competitive behavior, required changes to their respective app store policies, and warned of possible fines …

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Apple complies with Chinese app law after threat to X, Instagram, and more

Apple complies with Chinese app law | Apple Store in China

A week after other companies did so, Apple has finally complied with a Chinese app law that requires developers to have a registered local company in the country.

The move comes after it was suggested that social media apps like X, Instagram, and Facebook would have to be removed from the Chinese version of the App Store

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Apple might have to pull Instagram, Facebook, Twitter, and more from the App Store in China

Apple might soon have to remove some of the App Store’s most popular apps in China. A new report from the Wall Street Journal today says that Apple will be forced to “strictly implement rules” that ban unregistered foreign apps on the App Store. Most notably, this could impact social media apps including Facebook, Instagram, WhatsApp, and Twitter (currently known as X).

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Apple still not complied with Chinese App Store law, as others do [U]

Android app stores comply, Apple not | People point to smartphone

Update: Reuters reports that the Chinese regulator has now published a list of 26 companies who have complied with the law, and Apple is not listed.

A range of Android app stores have taken action to comply with the latest developer clampdown in China, meeting a deadline of the end of August. Several days past the deadline, however, Apple’s Chinese App Store appears to have taken no action to comply with the new law …

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