Apple has begun airing their new “Love” iPad 2 ad, which showcases how the device is used in the daily live of people. In the ad you can see people using Apple’s iMovie to edit video, a basketball coach showing his team new plays, a band mixing their music, a designer, and more. The narrator remains the same as their other new ads like the iPad 2 “Learn” ad that aired in August. Expect more ads like this as Apple begins ramping people up for the holidays.

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