TV Stories December 14, 2018

Apple struck a deal today with DHX Media to produce new animated content with Charlie Brown and the rest of the Peanuts gang for its upcoming video streaming service. The deal comes as Apple aggressively expands its in-house video content alongside the numerous television deals and rights acquisitions being made by the company recently.

Apple’s interest in animation is nothing new, as the company previously made deals with the creator of Bob’s Burgers and Irish-animation studio Cartoon Saloon for future TV and film content.

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TV Stories December 4, 2018

‘Swagger’ TV drama featuring Kevin Durant ordered to series by Apple

We reported back in February that Apple was working on a TV show starring NBA star Kevin Durant. The show, dubbed Swagger, was reportedly being produced by Imagine Television and Durant’s Thirty Five Media.

TV Stories November 27, 2018

Apple is already shaking up the entertainment industry with direct movie studio deals before video service launches

While details about Apple’s original content plans are still largely unknown, the news that it signed a deal with the independent studio A24 has made some waves. The Hollywood Reporter says that deal in addition to industry giant Paramount Pictures making a multi-picture pact with Netflix shows just how much the entertainment industry is changing.

TV Stories October 23, 2018

Steve Carell making first return to TV after The Office in Jennifer Aniston and Reese Witherspoon drama for Apple

News about Apple’s upcoming video subscription service has been relatively quiet over the past month or so. However, today The Hollywood Reporter reports that Steve Carell will be joining Jennifer Aniston and Reese Witherspoon in the upcoming unnamed Apple TV drama.

TV Stories September 5, 2018

A new analyst note from Morgan Stanley’s Katy Huberty estimates that Apple’s long-awaited TV content and video service will create a big boost for the company’s services over the next few years and offer real competition for Netflix. In fact, she believes it will be generating over $4 billion by 2025.

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TV Stories August 7, 2018

Apple’s original content efforts have been ramping up for quite some time, with more and more news breaking that the company is adding more to its catalog every week.

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