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Apple Q2 earnings expectations: 51 million iPhones, $52 billion revenue, first quarterly decline since 2003

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Later today, at about 4.30 PM ET, Apple will announce its financial earnings results for fiscal Q2, including the latest three-month sales numbers for iPhone, iPad and Mac.

Although Apple is still going to post profits in the billions, still one of the most successful companies the world by all metrics, investor expectations are low as the company guidance indicates it will report its first decline in year-over-year quarterly revenue since 2003. The primary cause? Falling iPhone sales …


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10 reasons why Apple is to blame for the decline of iPad sales

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It has been a tough slough for Apple’s iPad since the height of its popularity in 2013. Facing its second straight year of negative growth, there isn’t a consensus on why iPad sales have declined. I believe the slump is attributable to a combination of factors.

Apple CEO Tim Cook called the declining iPad sales a “speed bump” last year before the launch of the 2014 models, but we haven’t seen what Apple plans to do to rejuvenate the product. From my point of view, Apple itself has done more to hurt iPad sales than any external factor, such as Microsoft or Google.

But that’s not necessarily a bad thing. Here’s a full explanation of my theory…


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Apple’s music sales down 14% in 2014 as it plans to integrate Beats Music into iTunes next year

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Apple’s worldwide digital music sales through iTunes have dropped up as much as 14% in 2014, according to a new report from The Wall Street Journal citing sources close to the situation. That’s a big decrease, as the report points out, when compared to data available for digital sales last year:
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Get the most money for your iPhone before trade-in values plummet ahead of Sept. 10 event

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Update: Gazelle has announced an extended 50-day price lock window. That will give you until October 15th to send your iPhone in, but you’ll have to lock in your price before Apple’s September 10th event to take advantage.

With the unveiling of a next-generation iPhone expected on September 10th, it’s once again time to start thinking about trade-in options for your current device. While iPhones typically hold their resale value much better than competing devices, previous iPhone models historically experience a big drop in trade-in value in the 3-4 weeks leading up to an iPhone announcement. That’s highlighted in the chart above showing average decline in selling prices for previous gen iPhones leading up to the iPhone 5 launch.

With reliable reports of the next-gen iPhone coming early next month (no word on if that means the rumored iPhone 5S, 5C, or both), now is the time to get the most for your iPhone if you plan on upgrading when Apple’s new device finally becomes available. Apple is testing its own trade-in program that should launch in the coming months, but until then we’ve put together a chart showing where to get the most out of your device today:
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