Appsfire : App Store real market data insightshttp://static.slidesharecdn.com/swf/ssplayer2.swf?doc=afstats-090906001143-phpapp02&stripped_title=appsfire-app-store-market-real-data-insights
The average iPhone user has already spent $80 on Apps, according to fresh research from AppsFire. The company, which provides a service for “sharing” iPhone apps with others, conducted a survey of 1,200 of its (mostly US-based) users to establish some key data on the habits of iPhone and iPod touch
Key points include:
– The average iPhone user has downloaded 65 apps for a cost of around $80 for paid apps.
– The survey group had downloaded around 15,000 apps in total, suggesting that around 50,000 apps aren’t being downloaded particularly frequently.
– The average selling price of each app is around $1.56.
– 54 per cent of installed Apps are free apps.
– Just 7 per cent of users only have free apps.
– Extrapolated, AppsFire estimates the total paid app market to be worth c.$3.3 billion, that’s before Apple takes its 30 per cent cut on sales.
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