The developers behind the controversial Secret social app have launched another piece of iOS software today. The new app is called Ping and its entire purpose is to send you notifications when certain events happen. It’s essentially like an automated version of Yo.

When you first launch Ping, you’ll be presented with a screen that allows you to choose what topics you want to be notified about. This can be anything from weather updates to “pickup lines for Friday night.” After you’ve picked a few topics to subscribe to, you close the app and wait. When there’s a change to one of those topics, you’ll get a push notification.

There’s not really much to the application beyond that. New topics can be pushed over-the-air by the developers, and you’ll be notified when new ones become available (several new ones have been added just since the app launched a few hours ago). The developers say that as you use the application it will learn to adapt to what you like or don’t like based on your usage.

Ping is free on the iOS App Store.

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