Just one day after T-Mobile unveiled its Smartphone Equality program letting loyal customers avoid credit checks, Sprint has announced a new promotion specifically targeting T-Mobile customers with an offer to make switching carriers easier. Sprint’s latest buyback and trade-in offer joins the carrier’s existing ‘Cut Your Bill in Half’ promo which encourages AT&T and Verizon customers to switch; T-Mobile was notably missing from that offer. Here’s how Sprint details the new promotion for T-Mobile customers: Starting today, Sprint will guarantee any T-Mobile subscriber at least $200 credit for a currently activated and working T-Mobile smartphone when switching between carriers. The offer requires T-Mobile customers to move their phone number over to Sprint and trade-in a T-Mobile smartphone to a Sprint store to qualify.
Sprint also says switchers can combine the trade-in value with a contract buyout offer of up to $350 per line to cover the cost of switching carriers. The contract buyout offer come sin the form of a prepaid or reward card. Finally, Sprint says the current promotion for T-Mobile subscribers will run starting today through April 9th.
While the promotion doesn’t match the Sprint program targeting AT&T and Verizon subscribers, it does make moving from T-Mobile to Sprint easier.
Sprint, you may recall, pursued plans to acquire T-Mobile during 2014 but ultimately dropped its bid over regulatory concerns and replaced its CEO.