Earlier this month, Apple added videos to its “Shot on iPhone 6” website and today the company has added four new videos to the section. Today’s additions include videos from Australia, the United States, Norway, and the Netherlands. The videos, in addition to being added to Apple’s website, have also been uploaded to its YouTube videos.
Much like the initial videos shared earlier this month, today’s videos highlight the iPhone’s unique camera features, such as its slow-motion, time-lapse, and macro recording capabilities. The 15 second clips end by giving credit to the original source of the video, followed by a “Shot on iPhone 6” slide.
Apple launched its Shot on iPhone 6 ad campaign back in March and has since expanded the campaign to buildings and skyscrapers around the world.
You can view the videos on Apple’s website or via the YouTube embeds below:
https://www.youtube.com/watch?v=67VZ-Dn-I9s
https://www.youtube.com/watch?v=R9vVgqmMke0
https://www.youtube.com/watch?v=6dYxiii8hqI
https://www.youtube.com/watch?v=R8mBpSBb1XY
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These are better than the other videos from two weeks back. They were abysmal.
Did the creators send in these videos or is Apple simply going through everyone’s Photostreams? (I believe they’re not encrypted on their servers)
Haha, yes. Apple it working it’s way through peoples private data to use for advertising purposes.
But seriously, if this is like the previous photo campaign, they go to places like Flickr and find publicly searchable video with iPhone tags. Then they ask the owner for permission to use them.