Tesla is launching new iPhone cases today as part of the launch of its new Amazon store to sell its merchandise and eventually maybe more.

Over the years, Tesla has used its ‘Tesla Shop’ website to sell merchandise and accessories.

It has some mixed reviews from owners, but now the automaker is testing something different: going through Amazon.

The company built a whole new Amazon store to sell its merchandise.

Our sister-site Electrek has learned that it is launching it today with the first few items available on the new storefront powered by the internet retail giant.

The new products include new ‘designed-by-Tesla’ iPhone cases and folios:

Tesla iPhone X case ($35) and folio ($45)

Tesla iPhone 8 case ($35) and folio ($45)

Tesla is also selling some diecast Model S vehicles, new hoodies, and a few other accessories (stealth matte black mug – nod to MKBHD) on the new store. But the project also has some interesting implications for Tesla’s overall retail efforts as Amazon itself gets into the automotive space.

You can read more about that on our sister-site Electrek.

FTC: We use income earning auto affiliate links. More.

Check out 9to5Mac on YouTube for more Apple news:

You’re reading 9to5Mac — experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel

About the Author

Fred Lambert

Fred is the Editor in Chief and Main Writer at Electrek. He sometimes contributes to 9to5mac and 9to5Google.