Today, T-Mobile’s continued its aggressive marketing blitz, announcing a new promotion that doubles tablet data for its customers, along with an increase to the number of lines supported by its family plans. Starting on September 3rd for $10 extra per month, T-Mobile will match Simple Choice data allotments by up to 5GB, with the extra data bucket being available exclusively to your network-connected tablet.
For example, if your existing plan already has 4GB of data, the carrier will add an additional 4GB of data for your tablet. In a press release today, T-Mobile boss John Legere took a few jabs at his competitors pointing out how “old school carriers” force their customers to share data allotments across phones and tablets.
In addition to its tablet promo, T-Mobile is increasing the number of lines supported by its family plan accounts to 10, with each phone having its own data bucket.
“I’ve always maintained that shared data plans are a source of customer pain. And, it’s becoming clear now that they are,” said John Legere, president and CEO of T-Mobile in a press release. “The old carriers’ shared data plans are just another ploy to push customers over their data limits and suck money out of their pockets with overage charges they can’t see coming.”
After Sprint officially stopped trying to buy T-Mobile, the carrier has been aggressively taking shots at its former suitor, as well as the rest of its competitors by releasing new promotions like quadruple data for its base service plans and a free year of unlimited LTE data in exchange for customer referrals.
(via T-Mobile 1, 2)
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Loving this competition!