blue Stories January 3, 2016

AAPL: 105.26

-2.06

Apple’s iPhone 6c, set to be the first iPhone ever released in the Spring, has got the die-hard 4-inch iPhone fans excited for a return to the smaller form factor smartphone. From what we’ve heard, the iPhone 6c may have new colors that resemble an iPod Touch as much as it’s said to resemble the current crop of iPhones in terms of the physical design. This mockup imagines what the iPhone 6c would look like with iPod and iPhone colors, rounded edges and iPhone 6/s design.

iPhone-6c-ipod

recent report from KGI anticipates an A9 processor, 16GB of storage, NFC, Touch ID, and 2GB of RAM internally, which will make it extremely fast, especially with the fewer amount of pixels to push compared to Apple’s larger iPhones. Many, including China Times, expected the iPhone 6C to be released last year, but KGI also was the first to suggest a H1 2016 launch.

A series of Chinese reports noted that a larger 1,642mAh battery is in the cards for the 6C– an upgrade from the battery in the 5s– but support for 3D Touch is likely not. That’s a feature Apple will likely want to reserve as a highlight feature of its flagship handsets for some time. And the reports again suggested that the 6c will get Touch ID and an NFC chip to support Apple Pay.

Our Mark Gurman exclusively reported that Apple would be having a March 2015 event where Apple Watch 2 would be revealed and an iPhone 6c would be a likely second billing.

We don’t expect the iPhone 6c to have an OLED display, though it seems like Apple is moving in that direction on its flagships.

(Head below for the full gallery put together built by our friend Ferry Passchier)

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blue Stories January 6, 2014

Audio specialist Blue promises true hi-fi quality wireless audio by the spring

I take the view that wires are evil: anything that can be wireless should be wireless. My iOS devices sync via wifi, my keyboard and trackpad are Bluetooth, I have Wemo-controlled lighting, Tado-controlled heating and love cloud services.

But there’s one thing in my living-room that still relies on a wire: the connection between Mac and hifi system. I tried a Bluetooth link, and the quality just wasn’t there. I quickly reverted to the 3.5mm cable that runs around the skirting board.

Enter microphone specialist Blue. The company is teasing a true hifi-quality wireless connection between digital devices and headphones (and presumably hifi systems) under the name Mo-Fi.

Where digital music technology has advanced, headphones have lagged behind. We’ve seen dramatic advances in the quality and convenience of digital music, yet headphones –designed specifically to bring us closer to sound— have failed to bridge the gap from hi-fi to mobile. Headphones are the last barrier between us and the audio trapped in our digital devices. What if we liberated our music from overhyped lo-fi to true mobile hi-fi? We can. Blue is offering the first sneak peek at CES 2014.

We’ll bring you more details when we have them.

blue Stories October 31, 2013

Apple to Devs: Gold iPhone not best for marketing materials

Earlier this month we reported that Apple had changed its developer marketing guidelines after years of only allowing images of the black iPhone in marketing material. Since Apple’s new lineup of iPhones features a number of new colors for the device for the first time, we noted that Apple tweaked its guidelines to allow other colors of the device, including white and certain iPhone 5c colors. Now, Apple has updated its guidelines once again, this time specifically excluding the gold iPhone 5s from the list of colors allowed in photography and video marketing material (via MacRumors):

Feature only the most current Apple products in the following finishes or colors: iPhone 5s in silver or space gray, iPhone 5c in white or blue, iPad Air in silver or space gray, and iPad mini in silver or space gray. If multiple Apple products are shown, display them in the correct relative sizes.

You’ll notice that it’s also not allowing certain colors of the iPhone 5c (only blue and white are listed), so gold specifically doesn’t seem to be the issue. As it did previously, Apple provides downloads of iPhone images for developers to place their screenshots on and use for marketing purposes. Those downloads are limited to the iPad Air, iPad mini, and iPhone 5s in Silver/white and Space Gray, and the iPhone 5c and iPod touch in black and blue models.

It’s unclear Apple’s reasoning for not allowing the gold model of the iPhone 5s and certain colors of the iPhone 5c. It could possibly be due to Apple’s desire to keep the popular colors unique to its own marketing material, or perhaps Apple thinks screenshots do not show as well on certain colors as they do on black and silver models.

blue Stories April 9, 2013

According to Macotakara, new colors will be one of the more visible features of Apple’s next-generation iPhone models. According to a new report from the Japanese website, Apple’s iPhone 5 successor, already dubbed by some as the “iPhone 5S,” will come in three additional colors on top of the already existing black/slate and white/silver designs found on the iPhone 5.

It seems that it will have gossiped if the 5-color lineup of low-priced edition iPhone is carried out until now, but iPhone 5S may be 3 colors added to 2 colors of iPhone 5 1 color somehow. However, the informed sources did not tell about the kind of detailed color.

The site also claims that Apple’s already-rumored cheaper iPhone will come in five colors, but the report does not specify if this is five colors in addition to the black and white models or including the black and white options. Multiple analyst reports have previously claimed that Apple’s next iPhones will likely come in new colors.

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