Apple has been running many different ads to promote the iPhone 16 – and most of them are related to Apple Intelligence. This time, however, the company has launched a new ad focused on highlighting the performance of the A18 Pro chip, which powers the iPhone 16 Pro models.
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Early in the iPhone’s life, Apple made only one model for everyone. Today, the company releases four flagships every year and also offers the iPhone SE and older models. It’s a lot to keep up with, but a new report gives us a good picture of which models are selling best.
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The iPhone 16’s Camera Control feature arrived to mixed reviews, including from me. But iOS 18.2 upgrades the feature in several key ways, making it what it was always meant to be.
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The iPhone 16 Pro is compatible with a ton of great accessories to help you get the most out of your device. Key buys that unlock faster charging, cases designed for Camera Control, a host of USB-C peripherals, and more. Here are the best iPhone 16 Pro accessories to get the most out of Apple’s flagship iPhone.
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The iPhone 16 and 16 Pro models launched less than two months ago, so hopefully yours is still shiny and pristine. But accidents happen. Here’s what self-service iPhone 16 and 16 Pro repairs will cost you.
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Last week, we invited the 9to5Mac community on social media to share their best iPhone 16 Pro shots with us. We received hundreds of awe-inspiring replies that showcased the camera system’s capability. Here’s a handful that stood out as the best iPhone 16 Pro pictures I’ve seen yet.
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Today Apple Intelligence officially launched as part of iOS 18.1. Timed with the release, Apple has debuted a pair of new video ads for the iPhone 16 that highlight its newest capabilities.
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Apple is just a week away from reporting its quarterly earnings, and providing a forecast for the holiday quarter. Today we may have received a preview of what to expect, though. Ming-Chi Kuo reports that iPhone 16 orders have been slashed by 10 million units heading into the end of the year, with most cuts impacting the non-Pro models.
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It’s been about a month since Apple released the iPhone 16 lineup. As an iPhone 15 Pro Max user, I was honestly quite disappointed keeping up with the rumors, as it sounded like Apple had nothing interesting in store other than just larger displays.
However, there was one key upgrade with the iPhone 16 lineup that didn’t necessarily appear in the rumors, and it got me to pull the trigger.
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Ahead of Apple’s quarterly earnings later this month, we’re getting a better picture of how the iPhone 16 line is selling—and it looks very good. The latest evidence is a report on sales in China, where Apple is seeing big launch numbers despite uncertainty around its Apple Intelligence rollout.
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At this point, you’ve probably read a lot about the iPhone 16 and iPhone 16 Pro. You don’t need me to recap new features like the Camera Control, bigger screens, upgraded Ultra Wide camera, or better battery life. I’ll offer some of those thoughts, anyway, but I’ve been looking at the iPhone 16 and iPhone 16 Pro mainly through the lens of their broader place in the smartphone ecosystem.
Hear me out: I think the combination of iOS 18 and the current iPhone lineup could be the most compelling package ever for those considering switching from Android.
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iPhone filmmaker Joey Helms, noted for his cinematic city footage of each year’s iPhone Pro models, says that the iPhone 16 Pro is not a big upgrade from last year’s model.
He also answered questions about how he mounted the iPhone on a drone for the aerial shots in this year’s video …
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If you were asked to list off the iPhone 16 Pro’s changes, what would come to mind? Likely Camera Control, better battery, improved cameras, the forthcoming Apple Intelligence, and so on. These are clearly the headliners. But there’s one tiny upgrade that’s consistently surprised me: the new iPhone 16 display’s minimum brightness.
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iPhone 16 Pro and Pro Max are Apple’s newest, high-end smartphones. But how much have they improved over the last two years when it comes to ports, charging, wireless, and more? Here’s a detailed look at iPhone 16 Pro vs 14 Pro I/O for everything new and a buyer’s guide.
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An iPhone 16 Pro Max vs Samsung Galaxy S24 camera comparison concludes that it’s hard to pick an overall winner given the role played by personal preferences, but the range of sample shots provides a really good chance to judge for yourself.
The piece starts out by noting that Samsung wins the megapixel war, though we’ve frequently cautioned that squeezing ever more pixels into a tiny sensor can actually result in worse images …
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In what is now an annual tradition, filmmaker Joey Helms has created a stunning iPhone 16 Pro cinematic video demo reel, in his home city of Chicago.
This year he paired up with Sam Perez to mount the new phone on a drone to include airborne shots – and, of course, included some extra-slo-mo footage to highlight the new 120fps 4K capture capabilities …
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Apple is using titanium for the latest high-end iPhones, but what’s safe and best to use for cleaning iPhone 16 Pro and 15 Pro? Whether you just got your new phone or it’s been dirty for a while, let’s look at how to clean titanium iPhones with step-by-step do’s and don’ts.
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Apple’s iPhone 16 lineup launched just a few weeks ago. Now is about the time we typically hear supply chain reports that indicate how sales seem to be going. In contrast to a questionable report last week, today Ming-Chi Kuo has reported some good news for iPhone 16 sales numbers.
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Nomad’s leather cases are a staple of its iPhone accessories and have become even more popular as Apple stopped using leather last year. Now Nomad has launched a new limited edition finish for its premium Horween Modern Leather Case and Modern Leather Folio for iPhone 16 Pro and Pro Max.
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Last month Apple introduced the latest iPhone 16 Pro and Apple Watch Series 10 models together, and they had one key upgrade in common: larger displays. I’ve been using the new, larger iPhone 16 Pro and 46mm Apple Watch Series 10 for nearly three weeks now. Here’s what my experience with the screen size changes has been.
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Apple has released a new ad for the iPhone 16 Pro and Pro Max, and it’s all about the new 4K 120fps slo-mo video feature. Here’s a look.
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iPhone 16 and 16 Pro come with Apple’s most advanced cameras. While the iPhone 16 Pro is naturally more feature-rich and powerful, the iPhone 16 has gained pro features, closing the gap between the models. Read on for a detailed look at iPhone 16 vs 16 Pro cameras for all the differences and advice on which to buy.
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Apple has a new video out promoting the iPhone 16. While previous ads have spotlighted the forthcoming Apple Intelligence features, this latest video is all about Camera Control. And if you pay close attention, you’ll notice a key detail about Apple’s intended use for the new button.
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Apple did something with the iPhone 16 line that surprised a lot of people. It made the base model option stronger than ever, providing fewer compelling reasons to upgrade to the iPhone 16 Pro. But recent reports about the next iPhone SE could explain why.
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