CIRP Stories July 22

CIRP has released a new report today with its estimates for how well each iPhone model sold during Apple’s Q3 (calendar Q2). In addition to the iPhone XR being far and away the most popular iPhone in the US ahead of the upcoming iPhone 11 launch, the firm has data on how well Apple’s Services are doing with iPhone owners.

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CIRP Stories February 7

A new report from CIRP today offers its estimate for how many iPhones Apple sold during its 2018 holiday quarter (fiscal Q1 2019). While the good news includes the US installed iPhone base rising to 189 million devices, CIRP says quarterly iPhone sales dropped by 15 million year over year.

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CIRP Stories January 24

New data from CIRPConsumer Intelligence Research Partners, shows that iPhone XR was the best selling iPhone model in the United States over the past fiscal quarter, accounting for nearly 40% of total sales. Interestingly, the iPhone XS and XS Max combined accounted for just over 25%.

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CIRP Stories January 16, 2018

The latest CIRP data indicates that Apple increased its US iPhone activations ten points in the final quarter of the year, from a 29% share in the September quarter to a 39% share by December. More significantly, activations were up five points year-on-year, from 34% in Q4 2016 to 39% in the same quarter last year.

The popularity of the iPhone X and iPhone 8/Plus pushed Apple further ahead of Samsung …

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CIRP Stories October 23, 2017

Purchase data from Consumer Intelligence Research Partners (CIRP) suggests that the iPhone 8 is selling in smaller numbers than an ‘S’ model.

The company says that the iPhone 8/Plus accounted for just 16% of all iPhone sales in the past quarter, against 24% for the iPhone 6S/Plus …

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CIRP Stories May 5, 2017

The latest data on U.S. iPhone sales from Consumer Intelligence Research Partners (CIRP) illustrates the ‘pause’ in iPhone sales described by Apple CEO Tim Cook in the most recent earnings call. The company’s data indicates that the iPhone 6s/Plus accounts for the largest proportion of models owned, at 34%, with the original iPhone 6/Plus just behind at 33%. The Phone 7/Plus, in contrast, sits at 26%.

“Growth in the US installed has slowed considerably in the past year,” added Mike Levin, Partner and Co-Founder of CIRP

While CIRP puts forward a number of possible explanations for this slowing growth, Cook blamed it primarily on one factor …

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