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John Ternus faces critical decisions on iPhone pricing and US manufacturing – FT

John Ternus faces critical decisions on iPhone pricing and US manufacturing – FT | Render of a possible design for the iPhone 18 Pro

Incoming Apple CEO John Ternus is going to be facing two critical decisions soon after he takes the helm, says a new Financial Times report.

First, how to respond to a massive increase in memory prices, with Apple’s RAM costs increasing by more than 400% by next year. Second, how to shape the company’s manufacturing plans across China, India, and the US …

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These clever new manufacturing processes are good for both Apple and the environment

Apple achieves 100% recycled materials in three categories, launches 10% discount | Purely illustrative stock photo of a CNC machine

Apple hardware design lead Molly Anderson said that the company started from scratch when it came to the process for manufacturing the new MacBook Neo, resulting in far more efficient use of materials.

The company is also reportedly looking to adopt an extremely challenging manufacturing technique for the aluminum chassis of future iPhones and Apple Watch models …

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Tim Cook didn’t rule out price rises for Apple products, and here’s why

Tim Cook didn't rule out price rises for Apple products, and this is the reason | Photo shows staff chatting behind a display of iPhones at an Apple store

Apple CEO Tim Cook declined to comment on repeated questions during Thursday’s earnings call about how the company would respond to rising memory costs.

The decision on whether to absorb rising costs or pass them on to customers in the form of higher prices is not going to be an easy one, and a look at the numbers makes it clear why Cook was unwilling to rule out the latter possibility …

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Leaker makes unlikely claim about improved iPhone 18 telephoto performance

Leaker makes unlikely claim about improved iPhone 18 telephoto performance | Close-up of iPhone 17 Pro camera module

A leaker better known for posting about Android smartphones has made a claim potentially pointing to improved telephoto performance in the iPhone 18 lineup.

The combination of the vagueness of the report and the rather unlikely nature of it means there’s probably nothing to the claim, but we note it just in case there is some element of truth behind it …

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