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Today, Apple has launched a promotion for online purchases, offering 0% financing on any purchase above £449 (or €400). The deal is on offer across most of Apple’s European websites, including the UK, France, Italy and Spain.

In the UK, for instance, a customer can buy any product above that value and spread repayments across ten monthly instalments with 0% interest. In other countries, such as France or Spain, the repayment is window is slightly longer at twelve months.

Apple is clearly trying to maximise Christmas trade with this promotion, allowing customers to substitute the significant upfront costs of buying an Apple product with smaller (presumably more manageable) payments across several months.

Apple advertises the deal as a ‘limited time offer’. The terms and conditions of the financing arrangement are more specific, saying that the 0% finance promotion ends on the 10th January at midnight. The terms say that the deal applies to hardware only (software can be included, but only in conjunction with a hardware purchase). Because Apple is partnering with financing agencies to offer this deal, thus customers must also qualify with their rules and regulations before being eligible. As Apple is using different agencies in different regions, it should be noted that the associated terms and conditions vary per region as well.

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Apple’s normal financing options (such as 24 month plans) are still available, but are charged at normal rates. Only 10 or 12 month plans are applicable for 0% interest.

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4 Responses to “Apple offering 0% financing on online hardware purchases in most European countries, ends 10th January”

  1. Now just update the Minis to Haswell, Iris and PCIe and I’m good to go….

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  2. Not in Germany as I just checked. They have a limited offer for 24 months with 0% interest but for less time they have some interest rate on it.

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  3. Stores in The Netherlands do not seem to participate in this offer.
    I’ve checked the Apple Store Online and visited my local Apple Retail Store, but neither of these offer financing.

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  4. Jerry Donel says:

    SO WHY ISN’T APPLE MAKING THE SAME OFFER TO LONG-TIME CUSTOMERS HERE IN THE USA? This stuff is getting to be insulting…..

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