Tim Cook

In a tongue-in-cheek post on X, Apple CEO Tim Cook shared a video showing Pikachu running around Apple Park during a visit from the Pokémon team. Watch it below.

Apple will soon report its fiscal third-quarter 2026 earnings, followed by Tim Cook’s final earnings call as the company’s CEO. Here’s how to listen live.

Apple’s current CEO Tim Cook and incoming CEO John Ternus were interviewed by Deadline about the executive transition, Apple TV, and more. Here’s what they said.

Tim Cook and Eddy Cue have arrived in Idaho for the 2026 Sun Valley Conference, which is expected to run through July 11. Here are the details.

Earlier today, Apple CEO Tim Cook and his successor, John Ternus held a virtual meeting with Minister-President of Bavaria, Markus Söder. Here are the details.

Apple has confirmed that its products will see price increases in the future due to ongoing memory supply constraints. Apple CEO Tim Cook delivered the bad news in an interview with The Wall Street Journal on Wednesday.

Apple’s CEO Tim Cook will step down from his current role on September 1. All expectations are that today’s WWDC keynote will be his final Apple event to say, “Good morning,” and Cook has just shared a special video ahead of the event kickoff.

Apple CEO Tim Cook has published his annual Memorial Day tribute on X, continuing a long-running tradition of recognizing U.S. service members on national remembrance holidays. Read his message below.

The White House has reportedly confirmed that Apple CEO Tim Cook will be among the executives accompanying President Trump on his trip to China this week. Here are the details.

Apple CEO Tim Cook is making the rounds in Washington D.C. this week, just days after Apple announced its CEO transition plan. This fall, John Ternus will become Apple CEO with Cook remaining active as Executive Chairman of the Board.

A new report from Bloomberg adds fresh details to Tim Cook’s town hall at the Steve Jobs Theater, following Monday’s CEO transition announcement. Here are the details.

People love to compare Tim Cook’s tenure to that of Steve Jobs’. They say that Apple hasn’t been able to innovate under Tim Cook and that he never had his iPhone-level moment. In Cook’s defense, no other company or CEO has had an iPhone-level moment since that 2007 announcement. But just because he never had his iPhone moment doesn’t mean nothing happened. Under Tim Cook, Apple didn’t just coast. It built on what Steve Jobs created, and instead of chasing one massive breakthrough, Apple built multiple billion-dollar businesses, expanded into new categories, and turned its ecosystem into one of the most powerful in tech. Think about it, AirPods, Apple Watch, the transition from Intel to Apple silicon, all market disruptors that happened under Tim Cook. So let’s take a look back and see everything from the Tim Cook era.

Tim Cook is officially stepping down as Apple CEO this year, with John Ternus taking his place. Here’s what Cook recently said his words of advice will be to Apple’s next CEO.

Apple CEO Tim Cook is giving up the title and passing the torch to John Ternus on September 1.

Unsurprisingly, Cook is taking on the role of board executive chairman, a position in which Cook is expected to remain very active as Apple’s chief global diplomat. Retiring as CEO? Yes. But retiring into the sunset? Hardly. You can take Tim at his word when he says he can’t imagine life without Apple.

As Apple’s CEO transition shifts into the public-facing phase, I couldn’t help but revisit some of the official press material from the previous changing of the guard.

That happened under very different circumstances, of course, with Steve Jobs at the end of his life. It’s incredibly touching to revisit now. There are also echoes of Steve’s endorsement of Tim Cook in Tim’s endorsement of the next Apple CEO, John Ternus.

A supposed Tim Cook retirement leak late last year indicated that hardware head John Ternus was Apple’s planned successor and that the announcement would be made ahead of WWDC 2026 in June.

I wrote at the time that this was very clearly a trial balloon by the company in order to test reaction to the plan, and we can now see that this indeed paved the way for yesterday’s announcement …

Apple confirmed today that although Tim Cook will be leaving the role of Apple CEO come September, he’ll still be involved in a key area of the company. Here are the details.

Following Apple’s announcement that Tim Cook will step down later this year and be succeeded by hardware chief John Ternus, Bloomberg reports that both executives have shared internal memos about the transition. Read them below.

Apple CEO Tim Cook is stepping down, and John Ternus is taking over. The CEO transition has quietly been underway for some time now. Starting today, the transition is happening publicly and will be complete this fall.

Regulatory filings show that Tim Cook has once again increased his stake in Nike, bringing his holdings to 130,480 shares. Here are the details.

There’s a moment in yesterday’s WSJ video piece with Tim Cook that’s really delightful. Cook is asked about Apple’s plans for smart glasses, and his reply is a subtle callback to a classic Steve Jobs moment.