Jawbone launches new ‘UP Platform’ to integrate other health tracking services with iPhone app

Jawbone, the company behind the Jawbone Up fitness tracking wristband and companion app, today is announcing some big news including a new API to allow other apps to access its fitness tracking data and the acquisition of competitor BodyMedia. The new API  dubbed the “Up Platform” will see the company create its own app ecosystem of sorts, allowing other developers to access Jawbone UP data and integrate their apps to “complement your UP experience.”

To go along with the new API, Jawbone has already updated its UP iOS app with a new side menu that allows users to share their data with integrated apps and the ability to “to seamlessly integrate new data into your feed, lifeline, and trends.”

Initially Jawbone has partnered with a number of fitness related apps including: IFTTT, LoseIt!, Maxwell Health, MapMyFitness, MyFitnessPal, Notch, RunKeeper, Sleepio, Wello and Withings. Here are a few examples of how Jawbone UP integration works with these third-party services:

-Log a run or bike ride with RunKeeper or MapMyFitness, and view your workout data in UP, including maps of your route, to see how last night’s sleep may have impacted your speed or distance.
-Step on your Withings Smart Body Analyzer and automatically import your weight into UP to track it in the context of how you sleep, eat and move, and get support from your UP teammates as you work toward your goal.
-Create IFTTT Recipes to receive nudges based on your UP activity, like texting you to go for a run if the weather is sunny, or tweeting at your workout partner when you reach 15,000 steps.
-Complete a workout with a live personal trainer in your home or hotel room using Wello, and log the workout directly into UP.

Devs can reach out to Jawbone here if they are interested in integrating their service with UP.