Is that Jony Ive and Marc Newson at the top right?

Update: Both relevant photos have since been removed from Instagram.

Following a report earlier today that Apple and French fashion retailer Colette were teasing a one day in-store experience, there’s now more evidence the collaboration might be for Apple’s upcoming Apple Watch. It appears that Apple’s design team could also be headed to the event or at least to the same city, lending more weight to the idea that Apple Watch is about to get some stage time during Paris Fashion Week.

The images above and below were posted to Instagram by designer Mikael Silvanto, an Industrial Designer at Apple that’s been with the company since 2011. Not only is Silvanto on his way to Paris Fashion Week for work, he also appears to be with Jony Ive, Marc Newson and others from Apple’s design team. We’re guessing Apple’s design team that worked on Apple Watch wouldn’t be heading to Paris on what appears to be a private jet if there wasn’t something big planned. Whether or not that goes beyond the collaboration with Colette, we’ll have to wait and see. 


Apple designer drinks beer, smokes, and rocks Apple Watch in public (likely not testing HealthKit)

The invitation design and fashion connection from Colette earlier today lead to speculation that the event might be focused on Apple’s yet to be released watch product. The event is scheduled to take place on September 30.

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About the Author

Jordan Kahn

Jordan writes about all things Apple as Senior Editor of 9to5Mac, & contributes to 9to5Google, 9to5Toys, & He also co-authors 9to5Mac’s Logic Pros series.