We’ve already heard what many of the top streaming music services have to say regarding Apple Music, but now another company with whom Apple is now competing has commented on its new battle. At WWDC, Apple introduced a new News app that will be built into iOS 9 when it launches later this fall. The app features a magazine-style interface that when showed off for the first time, prompted many comparisons to the popular Flipboard reading app.
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It appears that users weren’t the only ones to notice the similarities. During an interview on BBC’s Tech Tent show, Flipboard CEO Mike McCue commented on Apple’s foray into the news app market. McCue noted that what Apple showed off is something that Flipboard made available originally more than five years ago. McCue also pointed out that just because Flipboard is now competing with Apple there is no reason for the two to stop working together.
McCue’s full statement regarding Apple’s News app and how the two companies will interact now that they are competitors:
We’re clearly onto something at Flipboard. What Apple was showing is something that we actually shipped five years ago. In the world that we live into today, you have to be able to both work with companies, and even when they’re competing with you on certain fronts that doesn’t mean you don’t work with them. There’s still opportunities to work with them. And in doing that, what you can typically find are ways in which you can continue to grow. This is not a winner take all situation.
Flipboard originally launched in 2010, the same year as the iPad. The company was founded by Mike McCue and former iPhone engineer Evan Doll.