damage control Stories November 4, 2014

After an undeniably bad two weeks of press, MCX CEO Dekkers Davidson seems to have changed the company’s tune on CurrentC’s exclusivity policy that prompted retailers like CVS and Rite Aid to disable NFC terminals and block Apple’s iPhone 6-backed mobile payment system Apple Pay. Davidson told Re/code in an interview that MCX, the merchant consortium behind the Apple Pay competitor known as CurrentC, will lift the exclusivity policy in a matter of “months, not years.

Previously, the MCX CEO only vaguely hinted that the retail consortium would consider allowing participants to accept both CurrentC, which is still in development, and Apple Pay, which launched in the United States earlier last month, saying that the scenario “could be entirely possible.” expand full story

damage control Stories October 9, 2014

Apple’s controversial U2 album giveaway is about to wrap up as the record is only scheduled to be free through October 13th, and the company is sharing some numbers about the promotion to celebrate.

Apple SVP of Internet Software & Services Eddy Cue told Billboard that more than 81 million customers ‘experienced songs’ from U2’s Songs of Innocence album either through plays or streams over iTunes, iTunes Radio, or Beats Music where the album was exclusively available to users. The Apple exec added that 26 million full downloads of the album were measured by Apple. Cue also shared that U2’s music had previously been purchased by 14 million customers through iTunes since 2003.

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damage control Stories September 15, 2014

Tim Cook and U2 announced that the band’s new album “Songs of Innocence” would be automatically gifted to Apple’s over 500 million iTunes users last week following the announcement of the new iPhone 6 and iPhone 6 Plus, but many iTunes users were not happy with seeing music from U2 added to their iTunes libraries (even for free).

While iTunes supports a way to “hide” previous purchases, the complaints and confusion apparently grew loud enough to warrant a dedicated support site for permanently removing the free U2 album from iTunes purchase history. Apple says once you remove the free album from your iTunes purchase history and library, you will need to “get it again” if you decide you want it. The U2 album is available for free until October 13th next month when the album will then be available for sale at various retailers. View below for information on how to remove the free U2 album… expand full story

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