hybrid November 11

AAPL: 116.11

Stock Chart

Will iPad Pro replace your MacBook? With the iPad Pro officially going on sale today, there is lots of discussion about what this means for the iPad category. Can it be a true Microsoft Surface competitor? Does the addition of official keyboard and stylus companion accessories from Apple mean the company has finally changed its stance on so-called hybrid laptop/tablet devices?

While the majority of reviews praised the bigger form factor, pen input with the new Apple Pencil, and benchmarks on par with some MacBook models, many reviewers pointed out iOS as the limiting factor in making the iPad Pro a PC replacement or hybrid competitor. But does it need to be?

Apple’s marketing message for the new iPad Pro is unmistakably clear. The company is romancing pro users (like Disney and Pixar animators) for the launch of the new device with most of its ads and marketing material focusing on content creation possibilities with the larger display and new Apple Pencil and Smart Keyboard. And companies like Adobe are taking full advantage by making sure there is a lot of pro software available at launch. 

But how will YOU be using the new iPad Pro? Will you attempt to replace your MacBook or other device in one way or another? Or will the larger iPad Pro simply complement your current lineup of devices and add new possibilities to your workflow? That’s the question we’re asking in today’s poll, and we’ll be continuing the discussion in the comments below.  expand full story

hybrid August 26

AAPL: 109.69

Stock Chart

IDC today published an updated forecast for worldwide tablet shipments this year, predicting the segment will experience a “notable slowdown” with both iOS and Android expected to record a year over year decline in growth. While IDC notes that the majority of the 212 million tablets it expects to ship this year will be “pure slate tablets”, it does anticipate growth in the 2-in-1 hybrid tablet/laptop category, of which it’s apparently including the larger 12-inch+ iPad that Apple is expected to introduce later this year: expand full story

hybrid April 4, 2013

We all know Apple, like most big tech companies, files a lot of patent applications for inventions that will likely never see the light of day. Today we get a look at a couple of its latest patent applications via documents published by the U.S. Patent & Trademark Office and detailed by PatentlyApple.

On the more believable side, we get one that includes a new animated lock screen that would provide quick access to frequently used apps via a new animated feature accessible through a home button that could also recognize touch and pressure input (pictured above). Redesigning the lockscreen with new features has been a big request from many users, so this one isn’t entirely out of the realm of possibility for future iOS releases: expand full story


hybrid October 31, 2012

hybrid August 22, 2011

Apple may be planning on unveiling an all new Mac that is “absolutely different from current products”, according to a rough translation from the sometimes reliable macotakara.jp. The site’s track record is less than perfect, however they did accurately predict the iPad 2’s march release.

The report seems to claim the product will be so different from current product lines that it will indeed be given a new name. Other than that, there aren’t many details offered up in terms of specs on the potential next-gen Mac (iOS/OS X hybrid?), but it may be one of the new products Apple is already rumoured to be working on.

It’s a possibility these are the ultra-thin air-like MacBooks we’ve been hearing are in the final stages of testing, or perhaps Apple is designing an all new product that will see a platform switch from Intel to ARM processors. And don’t forget the rackable, stackable Mac Pro and that iMac touch patent,below.
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