Google has finally launched a full-fledged iOS app for users of its AdWords advertising service. The AdWords app arrives today as the first official iOS app for the service and it’s available for both iPhone and iPad users now.
The Google AdWords app helps you stay connected with your ad campaigns from anywhere, using your iPhone. You can easily view your ads’ performance on the go with this simplified companion to your desktop account. So you can keep your campaigns running smoothly—no matter where your business takes you.
The app lets AdWords customers view their campaign stats– like clicks, CTR, CPC, etc– as well as manage bids and budgets, contact Google experts for support, and get real-time notifications for updates on their active campaigns. Google also notes users will be able to “act on suggestions to improve your campaigns” from within the app.
Google has a new video walkthrough of using the AdWords app:
The comapny previously launched AdWords Express for iOS users, but the app only allowed management of campaigns for customers of the AdWords Express service aimed at small businesses.
For now Google says the new AdWords app is currently for existing customers only, but we’re guessing it will lift that requirement at some point.