July 15, 2015

A European trademark holder has filed a lawsuit against Apple over the name ‘iWatch‘, despite the fact that the company’s own product was ultimately named Apple Watch. The issue it seems is paid promotion on Google search ads when the term “iWatch” is searched. Since Apple’s smartwatch was long rumored to be called the iWatch, and many regulars (including Tim Cook) still refer to it as such, Cupertino figured people would search for ‘iWatch’ when looking for its new device and took out some Google ads for the keyword to take advantage. Search for ‘iWatch’ yourself and you’ll almost certainly see a link to Apple Watch as the top result… expand full story

November 11, 2014

Post to the community

The final comment in this parody video might be a little close to reality after even Tim Cook made the slip during an ABC News interview …

The best 4K & 5K displays for Mac

September 10, 2014

We’re not the only ones used to calling it the iWatch – even Tim Cook slips up

I tweeted earlier that it’s going to take a while to get used to referring to the Apple Watch instead of iWatch, and it seems I’m in good company. As The Verge noted, even Tim Cook said iWatch during his ABC News interview when talking about US jobs created by the company.

Developers writing applications for iPhone and iPad and Mac and now, of course, as of today, the iWatch

The question is, was the slip-up because Cook spends too much time reading tech sites, or was it that Apple originally intended to release it as the iWatch, having a change of mind some way down the line?

iWatch was (and I think still is) the obvious name for the product. Apple Watch feels awkward in comparison. As Mike Beasley observed, Apple Phone or Apple Tablet doesn’t have the same ring as iPhone and iPad, so why not iWatch? It surely can’t just be that Apple was miffed that the tech press has been using the term so long it felt it had to prove us wrong?

September 9, 2014

The Apple Store has gone down ahead of Apple’s latest media event at 10 AM PDT today. Apple is widely expected to announce two new iPhones and a brand new wearable device. Interestingly, Apple has finally dropped the linen from its ‘We’ll be back’ page, finally modernizing it with a post-iOS 7 stark white design.

When the store goes back up, it will likely include information about Apple’s latest announcements. Information about preorders for the new phones is not known. If Apples follows its traditional patterns, the iPhone 6 should be available for preorder this coming Friday, with a launch a week later. Meanwhile, the iWatch is not expected to be available for sale anytime soon.

expand full story

September 8, 2014

Post to the community

In case you’re stuck on Windows and want to live stream Apple’s iPhone 6 event on Sept. 9, here are some quick and easy instructions (via Reddit):

  1. Download VLC Player from here: http://www.videolan.org/vlc/download-windows.html
  2. Install it and everything, make sure it works correctly.
  3. Open the program. Click on Media (top left) > Open Network Stream.
  4. You will see this screen: http://puu.sh/bqV9o.png
  5. Paste this link into that field: http://p.events-delivery.apple.com.edgesuite.net/14pijnadfpvkjnfvpijhabdfvpijbadfv09/m3u8/atv_mvp.m3u8
  6. Initially you will see an error in VLC media player “Unable to open the MRU file …” Don’t worry, this is because the event has not started yet.

This year Apple announced it would only offer its live stream through its website to users on Safari 5.1.10 or later on OS X v10.6.8 or later; Safari on iOS 6.0 or later, or Apple TV version 5.0.2 or later.

iWatch concept video

More like the iWatch 4 or 5

A set of images have appeared online today (via Reddit) allegedly showing CAD drawings for various components of Apple’s yet to be announced wearable product. The images, which include a watermark from one of Apple’s longtime manufacturing partners Quanta, show various mic and speaker components that look to be right for a watch-like device, but the poster adds more details in a description of the photos. According to the leak, Apple’s wearable will have a mic, speaker, Siri, and a “flexible, multi-touch screen will add a new dimension to the UI.” It’s also worth noting that Quanta was one of Apple’s partners that was reportedly already beginning trial production and expected to be a main supplier of iWatch.

expand full story

September 6, 2014

Apple expanding invite base for iPhone/iWatch event, focus on fashion reporters

As noted by Reuters, Apple has greatly expanded the number of people it has invited to its event on Tuesday, when compared to past Apple announcements. This is probably one motivation for Apple’s change to use Flint Center as a venue, with over double the seating capacity of Yerba Buena, Apple’s usual venue of choice. Reuters say that Apple is making “closer ties to the fashion world” to try and appease fashion critics about its wearable devices.

Several fashion media editors told Reuters they received invitations for the first time to an annual September product-launch, which they took as confirmation of a wristwatch in the wings.

“I assume it’s because they are unveiling a wearable,” said Lea Goldman, features and special projects director for Marie Claire magazine, a first-time invitee. “This suggests Apple is serious about tapping into the fashion world, which often sits on the sidelines.”

September 5, 2014

A new report from The Information claims sources that have spoke with Apple employees say the company is setting low expectations for its upcoming wearable’s battery life. Little details have leaked out regarding specific specs or the design of the device, but today’s report from The Information claims battery life could be one area the iWatch disappoints: expand full story

September 4, 2014

The New York Times is weighing in on Apple’s imminent iPhone event, corroborating past information as well as adding some new tidbits about Apple’s newest iPhones (the ‘iPhone 6’) and its brand new wearable (dubbed ‘iWatch’).

Most interestingly, it says that the iWatch will feature a flexible display. Assumedly, this will allow the product to morph to fit comfortably on user’s arms. KGI’s Ming-Chi Kuo predicted Apple’s use of a flexible panel in July. The screen is protected by sapphire glass. As 9to5Mac has reported countless times, the device will feature health and fitness tracking capabilities, for things like footsteps and heart rate. The report claims Apple has “put an enormous amount of time and money” to make the sensors track “much more accurately than existing fitness devices”.

In terms of software, the device will rely on HealthKit for health tracking and Handoff, one of Apple’s iOS 8 continuity features, to seamlessly share content between devices. Handoff could be used for sharing SMS texts between the phone and the watch, for instance. 9to5Mac discussed how Handoff might interact with Apple’s wearable a couple of months ago.

expand full story

Apple has just announced that it will be live streaming its upcoming event later this month on September 9th. Its website also includes a countdown clock pictured above and a link for Apple users to add the event to their calendar.  expand full story

A new report from The Wall Street Journal today is corroborating many previous rumors about Apple’s upcoming wearable, including that the device will include some form of NFC technology and will be shipping in multiple sizes. Furthermore, the report notes that Apple will also be bringing NFC to its next iPhone as seen in previous leaks, making it easier for the two devices to pair and signifying that the watch will be more than just a fitness gadget:

The gadget’s use of near-field communication, or NFC, reflects Apple’s broader ambitions for the so-called iWatch beyond health and fitness tracking, the most commonly cited use. Apple also is expected to add the wireless technology to the next versions of its iPhone, people familiar with the device said, potentially simplifying the process of connecting, or pairing, the two devices.

expand full story

A new report from KGI’s Ming-Chi Kuo sheds some interesting light on the iWatch specifications. Kuo believes the iWatch will feature 8 GB of internal storage, with 512 MB of RAM. Naturally, these stats are lower than current iOS devices (which have upwards of 16 GB of storage and 1 GB of RAM), but still seems high for a wearable smartwatch. This may suggest the device can act more independently from an iPhone than most assume. 8 GB of storage space is quite a lot and could be used for things like caching maps, or perhaps enable offline voice recognition.

KGI also believes the iWatch will come in two sizes, with a 1.3 inch and a 1.5 inch screen. This reflects longstanding rumours that Apple is targeting two sizes, to make it appeal to both gender’s fashion preferences. Kuo seems less sure on what materials will make up the product, but ‘guesses’ aluminium based on Apple’s tendencies to use the metal across its products. There is also mention of a gold color option, which would match with the iPhone 5s and iPhone 6’s gold varieties.

expand full story

September 3, 2014

What if the iWatch’s design is based on the iPhone 6? (Gallery)

We now know that “Switzerland is in trouble” thanks to Apple design head Jony Ive, but what exactly will the Apple wearable look like? Nobody has been able to provide a good feel (yet) of the appearance, but a new concept by designer Martin Hajek points us into a potentially solid direction: a wearable device that is a bit of a mix between the iPhone 6’s design and the Nike FuelBand. Take a look at the concept shots below, and let us know what you think in the comments. I personally think this looks pretty cool, but we’ll know for sure if Apple has something better up its sleeves early next week.

London Fashion Week S/S 2013 - Burberry Prorsum arrivals

Ahead of Apple’s September 9th event that will include the introduction of Apple’s first wearable computer, along new, larger iPhones, The New York Times has profiled the existing wearable market. The juiciest bit from the story? A purported quote from Apple design chief Jony Ive, relayed by another Apple designer. Said Ive, referring to the existing watch market, “Switzerland is in trouble.”

Here’s the full section:

expand full story

With Apple set to introduce its larger iPhones (and possibly its “iWatch” wearable) later this month on September 9, Samsung has just completed its IFA press conference announcing its latest flagships that will go head to head with the new iPhones this fall.

As expected, Samsung today officially unveiled its new Galaxy Note 4 with a 5.7-inch 2560×1440 Super AMOLED display, a new Galaxy Note Edge device with a wraparound display of sorts, as well as its new curved Gear S smart watch and the previously leaked VR headset powered by Oculus. The Galaxy Note Edge features the same updated internals and new metal chassis as the Galaxy Note 4, but also includes the curved, wraparound display on one edge as pictured above. In addition to announcing its partnership with Oculus for its new VR headset, Samsung also announced collaborations with Swarovski for crystal-covered cases for Note 4 and MontBlanc for new S Pen compatible styluses.

Head below for links to all the news from our sister site 9to5Google: expand full story

September 2, 2014

Digitimes says iWatch likely to launch in 2015, yet to reach PVT stage

Mirroring comments by Re/code last week, Digitimes adds some additional insight to the state of the iWatch production process. The report says that components of the mysterious device are ‘entering production’, but the unit as a whole is still at the engineer verification test stage. The EVT state still allows for late-in-the-cycle changes to design and functionality. Once the iWatch hits PVT (the production verification test stage), parts are finalised and its usually only a couple of months before the device can enter mass production and be released publicly.

August 28, 2014

Apple is reportedly planning to include NFC in the iPhone 6 for secure wireless payments using chips sourced from a Dutch company called XNP, the Financial Times reported today. It’s not the first time this rumor has cropped up before an iPhone launch, but other recent reports seem to indicate that this year it might just be happening.

In fact, earlier this year Apple was said to have reached a deal with China UnionPay, the nation’s only domestic mobile payment processor, to include NFC support at countless retailers in the next iPhone. What’s perhaps even more interesting is that the technology may not be limited solely to the handset itself…

expand full story


Yes it’s that time again where I rack my brain about all the wondrous things that could be coming from Apple and I suddenly have one of those “Eureka!” moments. Granted, my ideas in the past have sounded far fetched and have also been thoroughly disproven on a technical level (see my iPhone 6 wireless charger article), but it never stops me from wanting to share my thoughts.

So with the latest news stating that we may actually be seeing the rumoured iWatch as soon as September 9th alongside the new iPhone 6, I got thinking about all the rumours and patents I have stumbled across over the last few months and also worked my imagination to think about what will make the iWatch stand out, and even better…consumer friendly.

Well my latest idea is this: the iWatch will not come with a wrist strap.

LOL…yes, I said it. I don’t think the iWatch will come with a wrist strap, at least not one that will be bought by default with the actual watch face itself. Here are why I believe this could be a reality, and also a game changer…


Remember this slogan early on in the iPhone era? What does that mean to you exactly? Well it means that Apple have created this magical device that not only is a phone, but capable of running numerous 3rd party apps via the App Store. In fact, Apple didn’t just create a device, but they created an entire ecosystem that 3rd parties could use to (quite often) get rich from. Apple sells the device, and leaves the 3rd parties to build the additional functionality behind it.

Do you also remember this???


STAY WITH ME HERE! What is the above picture? It is the ingenious method of easily attaching a case to an iPad, along with offering added functionality such as auto on/off when you open/close the case. But while Apple obviously started this idea by building their own cases, what they actually did, was open up this technology to 3rd party manufacturers to build even better, more functional cases:


Boom! All of a sudden we have a device that Apple has created that is allowing 3rd parties, just like with the App Store, to get rich off of selling peripherals designed for the iPad. This is also true for the iPhone, iPod and MacBooks etc.

So What???

So my idea was very much the same as the above. I believe that the iWatch will in fact, in it’s purest form, simply be a watch face laden with sensors…of all sorts. What I also believe is that it will also come with an Apple Smart Strap, very similar to the Apple Smart Case you can also buy with the iPad. The straps will be numerous colours and materials, similar to the iPad Smart Cases…and most importantly, allow Apple to stick to their goal of making only a small few variations of hardware e.g. iPad & iPad Mini or iPhone 5s & iPhone 5c etc.

I got this idea when I saw patents similar to the one below:


From there however, it can/will be up to 3rd party manufacturers to come up with whatever other crazy ideas they may have for the strap…including what sensors they want to add to them. The HealthKit/HomeKit SDKs are there for a reason, not because Apple will come up with, and programme all the apps possible for the device, but because they want to create an ecosystem that allows 3rd party manufacturers and developers to go nuts and create the best possible functionality for the device!!!

Imagine this: new health or home kit sensors are developed every year…or at least improved. Why on earth would you want a wearable device that is limited to only the sensors available that year. Surely you may (or may not) want to update the watch with new sensors for your health reasons as technology evolves. You want to be free to explore every new functionality out there that the countless number of developers out there can dream up!

So what I propose is that the iWatch will in fact be a way of attaching new straps to it which in turn will offer enhanced functionality based on the individual. Not everyone will buy an iWatch for health…why settle for a single strap with health sensors in it? Why not buy the home automation sensor laden strap that opens your safe at home?

What this will do is offer 3 key benefits to the consumer. I will bullet point the first 2 points here and do my best to labour the final point a bit further, as this point is what will make it stand out from the rest:

1. Freedom to choose

None of us are the same….and just like some people want different cases on their iPhones, same goes that people will want different straps for their iWatch. This is not only for the potential extra functionality that could be developed into those straps (as I eluded above), but almost certainly for a fashion purpose.

We all want to make our own statement, and we should be free to choose how we make that statement!

2. Charging made easy

I wrote a few articles on how the watch will be charged and I think we all agree, it will be charged via a wireless dock similar to the Moto 360. But my gosh….what a hassle it will be to undo the strap every night just to dock the device to charge.

Well what if all you had to do was pop the face off the strap thanks to some handy magnets or other ingenious method, and then the face just sits in a nice dock, allowing the now charging device to act as a night stand clock/alarm. Ahem…multifunctional devices are more desired devices!!!

3. Round the clock health monitoring….even while you sleep!

This relates heavily to the 2nd point, but is the most key in terms of the importance that this device will have for the health industry.

Your health doesn’t stop requiring attention while you sleep. You blood sugar level doesn’t just stay dormant until you wake. Your heart certainly does not wait for your alarm to go off in the morning before it potentially requires medical support.

In point 2 I talk about simply removing the watch face…this in turn leaves the sensor laden strap remaining on your wrist. Whether you need to monitor your heart, blood, sweat, or simply your sleep patterns, the strap that you have chosen, for fashion and for function, will remain on your wrist.

Should anything abnormal happen during sleep, the iWatch will detect this as soon as you pop the watch face back in when you wake. If anything happened that should cause alarm, you (and your medical clinic) could be alerted immediately. This is true proactive and constant health monitoring and alerting. Something that would undoubtably save lives!

Basic sensor based wrist straps don’t require hefty battery power to keep working. Just look at the Nike FitBit or the JawBone etc. They can last for days if not weeks without a charge. The same would go for a MFiWatch wrist strap. In fact, not only would the strap keep juice throughout the night, but as soon as you insert the watch face back into the strap in the morning, the strap will get enough juice to be charged 100%.

This is the most important point, and the one that will help Apple to become the most important innovation in health to date. Fashion, notifications, fitness…these are all lovely, nice to have features. Proactive, 24/7 health monitoring is priceless!


Yes there will be an iWatch, whatever name they give it.

Yes, the watch face will be laden with sensors of all sorts for health and fitness tracking

YES…the watch face will be fully detachable from any Apple designed wrist strap, and Apple will open up a world of API’s to allow 3rd parties to create their own gorgeous, but most importantly, life saving wrist straps.

This is speculation as I always do…but my gosh, what if I am right? Bring on September 9th…I can’t wait!

August 27, 2014

Just a few hours after yet another report emerged claiming that Apple would be taking the wraps off of its new wearable at an event next month, both LG and Samsung have announced new wearable devices tonight.

LG has officially unveiled the G Watch R this evening, which features a 1.3-inch Plastic OLED display that is a full 360 degrees, unlike the Moto 360, which has an area of dead space at the bottom of the display. Motorola claims that the reason for the dead space on its watch is for the ambient light sensor and other display drivers. It’s unclear how LG managed to avoid having a dead area with its circular watch.

expand full story

Powered by WordPress.com VIP