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Apple Pay claimed 1% of November’s digital payment dollars, new report says

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A new report from ITG has revealed that Apple Pay was responsible for 1% of the total digital payment dollars spent in November. The study also found that 60% of new Apple Pay customers used the service multiple times throughout the month, while competing services like PayPal see only 20% of customers do the same.

Additionally, the research found that shoppers who took advantage of Apple Pay used the service for around 5.3% of their future credit card transactions, accounting for about 2.3% of the total dollars spent on their credit cards.


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Eddy Cue takes KTLA holiday shopping to show off Apple Pay (Video)

Apple executive Eddy Cue, in charge of the team that developed Apple Pay, recently participated in some holiday shopping with local news station KTLA to demonstrate how the new mobile payments platform works. Cue, alongside tech reporter Rich DeMuro, visited a number of stores in Santa Monica, California, including Panera Bread, Bloomingdale’s and the Disney Store.
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Internal Panera Bread memo claims Apple Pay will launch on October 20

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An internal memo sent to Panera Bread employees and acquired by 9to5Mac has revealed that Apple will launch its mobile payment platform on Monday, October 20th. Panera Bread was listed as one of the initial launch partners for Apple Pay during its introduction last month.

An online training course for employees has been published that includes instructions for the VeriFone readers, including the Apple Pay functions. Stores that don’t have the appropriate hardware to support the technology will receive further information on the 20th about how the company plans to handle payments those locations.
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