Amazon’s Prime Day 2025 is already shaping up to a big one with massive price drops and new all-time lows on many of Apple’s latest and most beloved releases. More specifically, we are talking about the lowest prices ever on AirPods Pro 2 and AirPods 4, alongside new all-time low pricing across the iPad mini 7 and M3 iPad Air lineups. The Apple Watch Series 10 has also now hit its best Amazon price ever alongside massive price drops on Apple Watch Ultra 2, Mac mini, and ongoing $150 discounts across the M4 iPad Air lineup. All of those deals (and there’s more to come) are also now sitting alongside a giant collection of discounts on accessories for Mac and iPhone as well deals across just about every other product category. Everything awaits below in our roundup of the best Prime Day Apple deals and you’ll find a detailed analysis of the best discounts waiting over at 9to5Toys.
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Apple is in active talks to acquire the rights to broadcast the sport of Formula 1 on its own streaming service platform, through the Apple TV app, according to a new report from the Financial Times. The league’s current deal with ESPN expires at the end of this year.
If a deal materializes, Apple would stream Formula 1 in the US starting with the 2026 season. However, Apple is not believed to be the only bidder and exact nature of the company’s proposal is currently unknown.
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Narwal is the global leader in smart home vacuums, and its well-considered range means there’s a perfect model for every home.
Amazon Prime Day isn’t just offering discounts on the complete line-up, but the lowest prices ever seen on the company’s robot cleaners and smart cordless vacuum.
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I’ve tested a few BenQ products lately. My favorite has been their Mac monitor with Apple Studio Display specs and a more affordable price. The most fun? A new category for me: projectors. The GP520 4K HDR model BenQ loaned me to test alleviated my concerns about the practicality of a projector instead of a TV.
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The U.S. Patent and Trademark Office just granted Apple U.S. Patent No. 12,353,649, suggesting the company is thinking well beyond the iPad when it comes to the future of the Apple Pencil. Here are the details.
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Jeff Williams, often considered Tim Cook’s successor, is leaving Apple. Sabih Khan, a 30-year veteran of the company, is Apple’s next chief operating officer. Does Khan taking Cook’s old job make him CEO-designate? Jeff Williams retiring certainly clears the path for Khan to climb up the succession planning ladder. However, I would wager that Apple’s CEO succession plan isn’t changing.
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Like many image and video AI tools, which have (mostly) stopped creating people with six fingers, AI coding tools have also been making great strides. Case in point: developer Indragie Karunaratne just shipped Context, a native macOS app that was 95% built by Anthropic’s Claude Code.
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According to a preliminary report issued by IDC today, Apple saw the strongest year-over-year growth during Q2 compared to its closest competitors in the PC market, except in the U.S., where sales basically flatlined. Here are the details
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Apple today announced that COO Jeff Williams will retire later this year, with Sabih Khan set to assume the COO role later this month.
In addition to his role as COO, however, Williams is also responsible for overseeing Apple’s design team. Once Williams officially retires later this year, Apple says that the design team will begin reporting directly to Apple CEO Tim Cook.
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Apple has announced that Jeff Williams is stepping down as chief operating officer later this month. Sabih Khan, Apple’s senior vice president of Operations, will assume the COO role as part of what Apple describes as a “long-planned succession.”
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9to5Mac readers know the value of HomeKit compatibility when it comes to smart locks, security cameras, and other devices – and Aqara’s extensive product range has you covered.
There’s never been a better time to buy, thanks to Amazon Prime Day discounts of up to 38% on some of the company’s most popular products …
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The days of buying headphones and getting a static feature set are long gone. Since the launch of AirPods Pro 2 in particular, Apple has consistently upgraded AirPods products with new features via firmware. In iOS 26, there are five more new features coming—but more than half are exclusive to AirPods with an H2 chip.
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tvOS 26 beta 3 is now available for developers, debuting one day after Apple has released a variety of new beta software for its other platforms.
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BLUETTI Prime Day deals this year deliver incredible savings with up to 65% off across the entire portable power product lineup. From summer adventures to power outage prep, BLUETTI empowers you to keep the electricity alive with robust and reliable energy solutions. 9to5Mac readers get an exclusive extra 5% off with code 9TO5MAC5OFF at checkout.
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Last March, WhatsApp beta for Android introduced a much-requested feature for busy group chats: threaded replies. Now, the iOS beta has added support as well, hinting that a public launch may be getting close. Here’s what it looks like.
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Sponsored by Roborock:The smartest vacuums just got more affordable. Roborock’s Prime Day sale has arrived—with exclusive, limited-time savings on their top models.
We have already gathered all of the best Prime Day 2025 Apple deals over in our master hub, but we are also going to be highlighting some particularly notable deals on each of the four days as part of our usual Lunch Break feature. A clear winner here is the bananas $100 price drop on AirPods Pro 2, but we also have the best prices ever on the most affordable iPad mini 7 and M3 iPad Air configs at $120 off. All that and a whole lot more awaits below.
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Yesterday, the U.S. Court of Appeals for the Fifth Circuit overturned a National Labor Relations Board (NLRB) decision that found Apple in violation of federal labor law at its World Trade Center retail store in New York. Here’s what that means.
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Apple TV+ has had its best year ever so far, and it’s bound to continue with returning hits this fall like the recently announced Slow Horses season 5. But with another announcement today, Apple confirmed we’ll keep getting new Slow Horses episodes for a long while yet: seasons 6 and 7 are now both official.
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It’s two months until Apple gets to officially unveil its iPhone 17 lineup, but while we wait, a new hands-on video today offers a great look at an ultra-thin iPhone 17 Air dummy model in black.
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Apple Arcade is getting four new games next month, with Play-Doh World topping the bill. Apple says this and the other games will be available from August 7.
The other new titles are Worms Across Worlds, the latest addition to the Worms franchise; the 3D puzzle game Let’s Go Mightycat!; and Everybody Shogi, described as a vibrant strategy game based on the traditional Japanese board game …
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Before the original Macintosh made history in 1984, there was the 1983 Apple Lisa, one of the first commercial personal computers to feature a graphical user interface (GUI) rather than a command-line prompt. Provided you had $9,995 to spare, that is.
If you’ve always heard about it on podcasts but never played around with it, here’s your chance.
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One of the most common complaints in macOS Tahoe 26 betas 1 and 2 was the new tab UI in apps like Safari and Terminal, which added a black bar to the bottom of inactive tabs. In beta 3, Apple seems to have reversed course.
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I will continue to shout at the mountaintops that iPadOS 26 has completely changed what the iPad is to many people. I have been using my iPad Pro since 2018 as my main computer because I loved the idea and versatility of the iPad. But it was hard to recommend it as a computer solution to the average person. However, iPadOS 26 has made this a new reality for 95% of people who need a computer. But when you buy an iPad, you just get the iPad. So I wanted to share some of the best accessories to give you that computer-like feel for your iPad.
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