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On the ‘Built-in Apps’ page in the iPhone 5s and 5c section of Apple’s website, although the actual app screenshots look the same, Apple is using new (flatter) iOS icons for the iLife and iWork suites designed to match the style of iOS 7. The iPhoto and GarageBand icons are identical to the ones that were leaked last week in the iCloud Storage preferences.

However, this is the first time the new iOS 7 style iMovie, Pages, Numbers and Keynote icons have been seen. Although iMovie looks relatively similar to its skeuomorphic counterpart, the other icons look drastically different featuring bright gradients and white icon glyphs.


New iBooks icon from Patent Filing

Moreover, the same Apple product page reveals that GarageBand will also be going free in the near future (via MacRumors):

GarageBand is free on the App Store for all iOS 7 compatible devices; additional GarageBand instruments and sounds are available with an in-app purchase. iPhoto, iMovie, Pages, Numbers, and Keynote are free on the App Store for qualifying iOS 7 compatible devices activated on or after September 1, 2013. See for iOS 7 compatible devices. Downloading apps requires an Apple ID.

It seemed odd that GarageBand was left out of the free software bundle last month. Obviously, Apple is looking to rectify this by moving to a freemium model with the app; offering the core functionality for free but making In App Purchases available for extra instruments and sounds.

Also, the website copy reveals new tidbits about the upcoming additions to the suite.

It’s everything you love about viewing, editing, and sharing photos — with the power and simplicity of Multi-Touch. You can quickly organize and compare photos. Brush adjustments onto an image with your finger. Apply professional-quality effects in a single tap. And create beautiful photo books, prints, slideshows, and web journals to share with family and friends.

As a replacement for the now-defunct Cards app, in line with our report from this morning about printing integration into iPhoto,  Apple will integrate photo book creation and print features directly into iPhoto for iOS. This will offer a more streamlined experience for users, as only one app (which customers are encouraged to download the first time they open the App Store on their new device) deals with photo management, photo editing and printing.

For Keynote, Apple seems to be expanding the flexibility of the suite. The new version will offer 30 different template themes to start from, a substantial increase from the 12 the app currently has. The copy also talks about a new feature for the iMovie app called iMovie Theater. Apple’s description is unclear on exactly what this feature is, but it seems to somehow simplify the process of sharing your movies across your devices.

Quickly and easily turn your home videos into beautiful HD movies and Hollywood-style trailers with stunning graphics and cinematic soundtracks. Tap Share to have your instant world premiere on YouTube, Facebook, or Vimeo. And with the new iMovie Theater, screen them all on your iPhone, iPad, iPod touch, Mac — even on your HDTV via Apple TV. It’s like having your own personal theater, everywhere you go.

Apple is expected to show off its newly-redesigned versions of iLife and iWork on Tuesday, at its media event.