With the launch of Apple TV+ on Friday, Apple debuted its most ambitious free giveaway promotion in a long time: a free year of TV+ with the purchase of an iPhone, iPad, Apple TV, Mac, or iPod touch since September 10. However, the rollout of the promotion has not gone smoothly for everyone.

In theory, the free year of Apple TV+ is offered automatically. To get Apple TV+ for free, you simply open the TV app on your newly purchased device and the ‘Enjoy Free Year’ offer is shown in the app.

You tap the button and get 12 months of Apple TV+ for free (usually $4.99 per month). Technically, it’s a one-year free trial so you will start being charged $4.99 from November 2020 if you don’t cancel before it renews.


Apple has been sending out notifications titled “Start Your Free Year of Apple TV+” to help raise awareness about the offer.

However, the process has not been seamless for everybody. Some Apple users report that they have received the push notification but the TV app is not showing the free year, just the standard 7-day trial. Other users report being able to redeem the free year despite not actually purchasing an Apple device recently at all. Some people are seemingly getting in when they shouldn’t whilst eligible users are locked out.

If you have purchased an eligible Apple device (iPhone, iPad, Mac, Apple TV, or iPod touch purchased from Apple or Apple authorized reseller since September 10) and believe you qualify for a free year of Apple TV+ but are not seeing the offer, here’s a few things to try:

What to do to redeem your TV+ free year

  • Force-quit the TV app and relaunch it.
  • Sign out of your Apple ID and sign back in again. Open the TV app.
  • Try signing in at tv.apple.com. You can sign up online, and it may show you your free year if your device does not.
  • Contact Apple Support. If you contact Apple support with a valid proof of purchase, they should be able to provide you with a special promo code that can be redeemed for one year of TV+.

Apple TV+ currently offers 8 original TV shows and one movie documentary. You can see everything available in our Apple TV+ guide. Apple will be adding new Apple original shows and movies on a monthly basis.

If you do not qualify for a free year trial, you can watch the first two episodes of shows for free. To watch the entire season, you can sign up for $4.99 per month or $49.99 per year. Apple is releasing new episodes of shows like The Morning Show, See, and For All Mankind on a weekly basis (every Friday).

FTC: We use income earning auto affiliate links. More.

Apple iPhone 11 case deals on Amazon

Check out 9to5Mac on YouTube for more Apple news:

You’re reading 9to5Mac — experts who break news about Apple and its surrounding ecosystem, day after day. Be sure to check out our homepage for all the latest news, and follow 9to5Mac on Twitter, Facebook, and LinkedIn to stay in the loop. Don’t know where to start? Check out our exclusive stories, reviews, how-tos, and subscribe to our YouTube channel

About the Author

Benjamin Mayo

Benjamin develops iOS apps professionally and covers Apple news and rumors for 9to5Mac. Listen to Benjamin, every week, on the Happy Hour podcast. Check out his personal blog. Message Benjamin over email or Twitter.