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Videographers obviously shouldn’t buy the MacBook Neo – nor should photographers

Videographers obviously shouldn't buy the MacBook Neo, but neither should photographers | Silhouette of a photographer on a hillside against a sunset

I’ve just argued that the MacBook Neo offers phenomenal value for money and is the machine I expect to recommend to a great many people.

However, it of course won’t be suitable for everyone. I think a quick glance at the specs would rapidly rule it out for videographers, but there is one compromise that means it’s not a good choice for photographers either …

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The MacBook Neo is built down to a price – but is phenomenal value

The MacBook Neo (shown in yellow) is built down to a price – but is phenomenal value

If there was one product that cemented the myth of the “Apple tax” – the supposedly excessive price premium paid for the logo – it was the MacBook Air. People would point to Apple’s cheapest laptop costing $1,000 and loudly proclaim that you could buy a Windows machine or Chromebook from around $300.

The comparison was of course spurious. The cheap laptops being used to make the argument were ugly plastic things with exceedingly poor specs compared to the MacBook Air. Still, it was undeniable that a four-figure starting price did prove a barrier to a lot of people – but all that has changed with the MacBook Neo

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The Blackmagic Camera ProDock is one of the best iPhone accessories for video shooters

I recently got my hands on the Blackmagic Camera ProDock and used it to build out a production-ready iPhone camera rig. With a single USB-C cable, I was able to connect an external SSD, wireless microphone, HDMI monitor, and an Ethernet adapter to my iPhone 16 Pro Max.

It all comes together courtesy of the Blackmagic Camera ProDock, a $295 iPhone accessory announced alongside the iPhone 17 Pro last September. It, coupled with a few spare parts I had lying around, allowed me to turn last generation’s flagship iPhone 16 Pro Max into a powerful ProRes-shooting and live-streaming camera rig.

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Pre-order deals: M5 MacBook Air and M5 Pro with up to $100 gift cards, up to $50 off new iPad Air, more

Apple has now unleashed the all-new MacBook Neo as pre-orders for the new M5 MacBook Air, M5 Pro MacBook Pro, and M4 iPad Air go live at retail. We have uncovered some notable pre-order deals on all of it, including FREE $50 gift cards on the M5 MacBook Air, $100 gift cards on the M5 Pro MacBook Pro, and even a chance to save $50 on the new M4 iPad Air – you can score one as low as $249 with trade-ins.  Those offers also join deals on a 1TB Mac mini, Apple Watch Ultra bands, and more down below. 

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