Ive Stories May 26, 2015

The Apple world this morning seems divided between those who seemingly haven’t grasped the implications of Apple’s ‘promotion’ of Jony Ive, merely taking Cook’s memo at face value, and those switching into full-on ‘Apple is doomed’ mode. The reality is, I think, a little more nuanced.

It seems pretty clear that this move is, as Seth outlined earlier, about Ive taking more of a backseat role – and especially being able to spend a lot more time back in England. Apple’s decision to announce the news on a day when the US markets were closed was obviously not coincidence.

Apple didn’t want to see a knee-jerk panic reaction on Wall Street setting its stock diving. But is there reason to panic? Or is it all much ado about nothing? Or something between the two … ?  expand full story

Ive Stories February 16, 2015

jony-ive-profile

The New Yorker has published an extensive profile on Jony Ive, Apple’s Senior Vice President of Design. Many newspapers have written up articles on Ive in recent years, but this latest account by Ian Parker is by far the most detailed and (arguably) the most interesting, revealing new anecdotes and tidbits on Apple’s latest products in the process.

The story tracks how Jony arrived at Apple back in the late 90’s, how his relationship with Jobs developed over that period, and how he is adapting to ‘leading’ design in post-Jobs Apple. The piece includes some new details about how the Watch project and the newest iPhones formed, as well as incorporating quotes from Tim Cook, Bob Mansfield, and others.

Read on for some select excerpts from The New Yorker’s story.

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Ive Stories June 16, 2014

Following a few quotes from a Jony Ive interview with The New York Times appearing in a longer piece about Tim Cook over the weekend, the publication has now published a longer transcript from the interview. In the interview, Ive was asked about working with Cook, how things have changed post Steve Jobs, and he also gave some insight into his daily work routine.  We meet on average three times a week. Sometimes those meetings are over in his space, sometimes here in the design studio. We all see the same physical object. Something happens between what we objectively see and what we perceive it to be.”

Ive described his new role leading software design at the company as “some leadership and direction in terms of user interface – a subset of software,” and most interestingly seemed to hint at using new materials for products that the company hasn’t worked with before. Naturally, Ive would have loved to say more but couldn’t: I would love to talk about future stuff – they’re materials we haven’t worked in before. I’ve been working on this stuff for a few years now. Tim is fundamentally involved in pushing into these new areas and into these materials.” expand full story

Ive Stories June 15, 2014

Ive says ‘I don’t think anything changed’ in new report on Cook’s leadership

The New York Times has published a new report that largely reaffirms what countless observers have said before. In comparison to Jobs, Cook is less connected to the “minutiae” of product development, instead preferring to delegate to his other executives to lead design. This does not mean Cook is not involved at all. Interestingly, the profile says Cook himself pushed the iPad mini project to release.

Mr. Cook “thought the world would love a smaller and less expensive tablet,” said Robert A. Iger, the chief executive of Disney and a member of Apple’s board. It was a product that Mr. Jobs thought did not have a market, he said.

Ive Stories April 18, 2013

Jonathan Ive gets tribute in Time 100 from Bono

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Nice words in the Time 100 for Apple SVP of Industrial Design Sir Jony from U2 frontman Bono:

Jony Ive is himself classic Apple. Brushed steel, polished glass hardware, complicated software honed to simplicity. His genius is not just his ability to see what others cannot but also how he applies it. To watch him with his workmates in the holy of holies, Apple’s design lab, or on a night out is to observe a very rare esprit de corps. They love their boss, and he loves them. What the competitors don’t seem to understand is you cannot get people this smart to work this hard just for money. Jony is Obi-Wan. His team are Jedi whose nobility depends on the pursuit of greatness over profit, believing the latter will always follow the former, stubbornly passing up near-term good opportunities to pursue great ones in the distance. Jony’s values happen to add value — emotional and financial. It takes a unique alchemy of form and function for millions of people to feel so passionately about the robot in their pocket.

Many more in the Time100 including Samsung’s CEO Oh-Hyun Kwon, Yahoo CEO Marissa Mayer, Facebook COO Sheryl Sandberg and AAPL stock manipulator David Einhorn.

Ive Stories December 30, 2011

Apple’s Senior Vice President of Design Jonathan Ive can add a new title to his resume: Sir Jonathan Ive. According to BBC, Ive was granted knighthood in the United Kingdom in the New Year Honours List. The report said that Ive’s official title is a Knight Commander of the British Empire. Ive, who was born and raised in the United Kingdom before moving to the United States to pursue design work, said that the honor is “absolutely thrilling.”

Ive credits his home country for some of his incredible design work: “I am keenly aware that I benefit from a wonderful tradition in the U.K. of designing and making.” While Ive has had an extremely successful career in Cupertino, California as Apple’s design chief, recent rumors said the designer of the iPod, iMac, iPhone, and most recently the iPad, was considering a move back to the United Kingdom. Soon after those rumors, a reliable report claimed Ive would not be leaving…

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