Apple Pay transactions seeing ‘continued, double-digit monthly growth’ but some retailers question uptake
Apple has declared that Apple Pay is off to a “great start” almost a year after its launch with the company seeing steady growth in Apple Pay transactions every month. In a statement to Bloomberg, the company said:
“We’re off to a great start and we are seeing continued, double-digit monthly growth in Apple Pay transactions since launch,” Apple said in an e-mailed statement.
Apple Pay launched last year with the iPhone 6 and iPhone 6 Plus in the US. The service expanded to the UK a few months ago. In Apple’s January investor call, Cook claimed 2015 was “the year of Apple Pay”. However, Bloomberg notes that not everyone is as thrilled with the mobile payments service as Apple is. At both Panera Bread and Firehouse, Apple Pay transactions make up low single-digit percentages of overall purchases…