soccer Stories July 10, 2014

Nike is today launching a brand new app called Nike Football (or Nike Soccer in the US), that will act as a hub for all things Nike Football from exclusive content and Q&A sessions with athletes to the latest product launches for the company’s line of football products. Nike is also including some social features that let users organize their own pick-up games, trash talk among friends and teammates, and more: expand full story

soccer Stories June 18, 2014

Despite having what some consider the best ad celebrating the World Cup this year, Beats headphones cannot be worn by players in the stadium during the games or media events according to Reuters. The rule is implemented by FIFA, the international governing body over the sport, due to a licensing agreement with Sony which obviously competes with Beats in the headphones space. Despite the apparent ban this year, Beats has still been able to leverage the World Cup as an opportunity to pick up some product endorsements… expand full story

Sylvania HomeKit Light Strip

soccer Stories June 10, 2014

Apple has launched a new “Soccer Fever” section on the App Store, fittingly with June 12th marking the first day of the 2014 FIFA World Cup. The page has four app sections, including one for “Soccer Apps” (such as the official FIFA app itself), one for featured soccer-related games, a variety of typical social apps labeled as “Share the Fever,” and a plethora of apps for exploring the country of Brazil. expand full story

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