Apple looking to tap academic research expertise as it opens office in Cambridge, England

cambridge

Apple is opening its first office in Cambridge, England, close to the city’s world-famous university, according to a report in Business Weekly.

The Californian-based business is believed to have identified 90 Hills Road for its Cambridge city centre offices and R & D function. With Grade A office space at a premium in Cambridge, the US giant would probably start with around 20 staff but have capacity to gear up to as many as 40 in that space.

The offices overlook the Cambridge University botanical gardens …  Read more

With just two weeks of sales, iPhone 4S steals Android market share in the UK as iOS becomes bestselling smartphone platform in October

A recent survey conducted by GoodMobilePhones.co.uk of 1,694 Brits aged 18 and over made waves with claims that as much as 22 percent of U.K.  owners regret the purchase of iPhone 4S over battery life and jealousy of rival smartphones. What happened instead, research firm Kantar Worldpanel ComTech claims, was that the device went on to steal Android market share in the United Kingdom.

According to the findings of the research note, Apple’s U.K. handset market share in the quarter leading up to the end of  October climbed to 27.8 percent, a 2.8 percentage point increase, while Android dropped from 49.9 percent to 46 percent. Looking only at October sales, Apple won a cool 42.8 percent of all handset sales during the month versus 35 percent  of October sales for Android phones…
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