low-cost ▪ September 16, 2013

low-cost ▪ September 1, 2013

As Apple’s September 10th iPhone event approaches, a few new photos claiming to show packaged “iPhone 5Cs” and accompanying materials have surfaced online. The first photo comes from website iApps.im, and it purports to show several “iPhone 5C” units in packaging. The “iPhone 5C” is what many are calling Apple’s upcoming lower-cost, plastic-backed iPhone. The packaging in these photos appears to line up with a purported packaging leak from earlier this year

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low-cost ▪ August 10, 2013

low-cost ▪ August 1, 2013

With the lower-cost iPhone supposedly already in production, in time for launch later this year, the likelihood of parts leaking can only increase.  Earlier today, iPhone5skopen posted images of supposed front panels for the cheaper device. As shown by previous leaks, the faceplate is almost identical to an iPhone 5 with a plastic body being the main differentiating factor in the product lineup.

Now, Chinese site IT168 has posted pictures of supposed camera modules for this device  (via MacRumors). The site claims the sensor is the same as the one found in the iPhone 5, being 8 megapixels in resolution, albeit in a plastic casing. The inclusion of an eight megapixel sensor, rather than a five megapixel one as some expect, gives more weight to the idea this device is by no means a “budget” product. Recent reports have put the ‘cheap’ iPhone in a mid-range price bracket, around $350.

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low-cost ▪ July 22, 2013

iPhone-5-demand-June-2013

New numbers out today from research firm Consumer Intelligence Research Partners (via AllthingsD) show that consumers in the U.S. are purchasing an increasing number of previous generation iPhones compared to recent years. It certainly helps make the case for a much rumored lower-cost iPhone, with the iPhone 4 capturing 18 percent of iPhones sold in the US during the June quarter, and the iPhone 4S an impressive 30 percent.

As noted by AllThingsD, the 52 percent of total iPhone sales captured by the iPhone 5 is much less than the iPhone 4S had just nine months into its release:

Nine months after the iPhone 5′s debut, it accounts for about half of all iPhone sales. The 4S still accounted for nearly three-quarters of iPhone sales almost a year after its launch.

While the obvious conclusion to draw from the data is an increased demand for a lower priced iPhone, CIRP’s Josh Lowitz thinks Apple could continue to take on the lower price market in the US with its previous generations of iPhones: expand full story

low-cost ▪ June 20, 2013

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