Adobe is out today with its latest app for content creators on the iPad. The new Adobe Slate app is available for free and joins the similar Voice app Adobe launched last May. Where Adobe Voice focused on using the iPad and later the iPhone for story telling with the spokenword backed by visual elements, the new Adobe Slate app pairs text with fluid and customizable attractive layouts that look great whether you’re a designer or not.

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Adobe Slate lets you publish written word around the web with rich design helping to tell your story. A story published by the app is called a Slate.

While a Slate is created from the iPad, anyone can view your creation anywhere online whether it’s from the iPhone or a 27-inch iMac. Slate uses your own images to tell your story. Since masking images can have a very different effect across various screen sizes with different orientations, Slate considers this by allowing you to set the focal point of an image you want featured.

Similar to Adobe Voice, creators can use customizable templates designed to showcase your own content including images and writing to share a visually engaging story around the web. Readers won’t be asked to log in to view your story.

Powered by Adobe Typekit, Slate’s various themes deliver “font harmony” for you so you don’t have to decide which fonts look best together or just settle on Helvetica for all of your writing.

Seeing a Slate in motion is the best way to really get what makes creating a story from the app different than other mediums for publishing. Animations and fluid layouts make your content feel more alive than just static images and text on a screen.

Once you create your story from the iPad, Slates are very shareable. A Slate can be passed on to anyone else simply by sharing a URL, texting a link, emailing, or even embedding on your blog.

Using the Slate story as a way to better engage readers, you can include action buttons within stories to ask readers to follow up with an action like reading more information on your website or donating to an organization.

Adobe Slate for iPad is available for free on the App Store, no Creative Cloud subscription required. Slate requires iOS 8.0 or later with an iPad 2/iPad mini or later. Slate’s sister app Voice is receiving a feature update today as well delivering video views for owners, new motion graphics, improved text overlay and more.

[youtube https://www.youtube.com/watch?v=cmOhIDwIlt4&feature=youtu.be]

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