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Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

Apple leaks clues to new MacBook Pros on its own website?

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Last week we revealed that Apple is planning a small refresh for its MacBook Pro line with modest CPU bumps and possibly improved Bluetooth Wireless networking. Today we’ve found what seems to be evidence for such a refresh in Apple’s own online store.

If you do a search on Apple’s online store for ‘MacBook Pro’, you get a list of Apple’s products. In that list of products, there are two mysterious entries for ‘Macbook Pro Memory Model’ toward the bottom with the caption “Ships: Coming in November”.

Perhaps more interestingly, they link to the following two URLs which aren’t currently active:

http://store.apple.com/us/product/ME_17_2_33_MBP?mco=MTY3ODQ5OTY

http://store.apple.com/us/product/ME_17_2_4_MBP_PREV?mco=MTY3ODQ5OTY

We’ve heard that these could be the spare part part numbers for the new MacBook Pros and the 2_33 and 2_4 could be the new speeds of the quad-core Intel Core i7 processors (current is 2.0 to 2.3 GHz). If they are spare parts, these often ship a week or so after the new products so the MBPs could come sooner than ‘November’.

Update: 4-year-old MacBook Pro RAM has a similar URL but it isn’t certain if the two parts are related.


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More details concerning iPhone 4S availability and reservations

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Today Apple debuted their iPhone 4S retail availability reservation system via www.apple.com/retail/iphone/ and the Apple Store iOS app. 9to5Mac has received a bit more clarification concerning the reservation process and walk-in availability from the Apple Store Daily Download. Each evening from 9 p.m. to Midnight, hopeful iPhone 4S buyers can log on to apple.com or the Apple Store app to check model availability and reserve their iPhone 4S for the next business day. When an individual successfully creates a reservation they will have from 9 a.m. to 6 p.m. the next day to pick up their reservation. Apple stores will cease all iPhone 4S sales at 8:30 p.m. to allow ample time to prepare for the nightly reservation process.

Contrary to previous reports, the iPhone 4S will be available for walk-in traffic as well as reserved at Apple retail stores. After 6 p.m. all unclaimed reservations will be forfeited and available for walk-in purchasers to buy. Select stores will also be making unclaimed inventory from the night before available from 8 a.m. to 9 a.m. each day. We hope everybody who wants to get their hands on Apple’s fastest iPhone yet are able to soon!


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Apple updates Apple TV to version 4.4.1 9A335a – (Update Pulled)

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Update: Judging by the comments, this update is bricking more than a few readers’ machines!

Update Pulled, expect another shortly

Apple has just released an update to the Apple TV this evening, updating the new 4.4 to version 4.4.1. We don’t know if there is any new features besides bug fixes as of yet, but we’ll be on the look out. If you find anything let us know; tips@9to5mac.com.

This is the first update to the new version of the Apple TV, version 4.4. Version 4.4 brought many updates including Trailers, Photo Stream, NHL, and WSJ Live. Check it out in action after the break:


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Sears rolling out iPads and iPod touches to 450 retail stores

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US department store, Sears, announced today that they are rolling out iPads and iPod touches to 450 retail stores nationwide. The rollout is to better the relationship between the customer and sales associate to improve the shopping experience. Sears will train their employees to utilize these devices to order products online for customers, access product information and videos, and show customers how to utilize enhanced purchasing tools to buy products they desire.

Sears isn’t the first company to rollout Apple products across their fleet. Lowe’s did something similar by bringing 42,000 iPhones to their stores to process sales. Old Navy, Home Depot, and of course Apple also use iOS devices to enhance the sales experience.

In the press release, Sears also said they’re working to upgrade their technology infrastructure so that customers can use their mobile devices to compare products (Wi-Fi). Sears will also use the iPads and iPod touches to train employees. Cheers, to a better shopping experience!

Snoozing = losing? iPhone 4S now only available in some stores by reservation

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Update: the report appears to be incorrect.  We have updated information from a reliable source.

MacRumors points us to Apple’s how to buy page, where it has been updated saying that the iPhone 4S is now only available in retail stores by reservation only. The page says an iPhone 4S can be reserved after 9:00 PM each day, and will be available for pickup the following day.

An Apple representative told MacRumors that supplies are beginning to disappear, and are pushing customers to the reserve page to ensure they get a device rather than leaving the store empty handed.

It seems highly unlikely that Apple would push away a customer who would come in to buy a device. Perhaps they’ll be selling the remaining stock to those who walk-in. Customers can also order the iPhone 4S online.


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Apple is selling almost 1,000 iPhone 4Ss/minute, setting it up to be the fastest selling gadget ever

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Shawn Blanc (via The Next Web) calculated this morning that Apple is selling 16 iPhone 4Ss a second, or roughly 1,000 a minute. Blanc’s figuring comes after Apple announced this morning that there were 4 million iPhone 4Ss sold its opening three-day weekend. Figures are also expected to expand as the iPhone 4S is introduced in 22 more countries on the 24th.

Reaching this milestone, Apple is on tract to pass Microsoft’s Kinect as the fastest selling consumer device of all time. Microsoft sold 8 million Kinects in the first 60 days, a number Apple could theoretically pass in the first two weeks.

The success of the iPhone 4S is most likely helped by a few factors:

  1. The availability on three U.S. carriers: AT&T, Verizon, and Sprint. AT&T and Sprint both announced opening day sales records on Friday. The iPhone 4 was only on AT&T in the US its opening day.
  2. iPhone 4 was released in 5 countries. iPhone 4S was also available in Canada and Australia in addition.
  3. iPhone 4 saw serious product shortages while it appears that Apple made plenty of iPhone 4Ss (OK, maybe not)
  4. There was a longer than normal wait time between the iPhone 4 and 4S (15 months)
  5. iPhone 4S is amazing.

We’re sure to hear more in Apple’s FYQ4 earnings call tomorrow afternoon.


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It won’t survive a waist high drop, but yet iPhone 4S lands safely from the outer space

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[youtube=http://www.youtube.com/?v=IHjX7LlS7OY]

Alright, calling it outer space is a little over the top as weather balloons may typically reach altitudes of 40km (25 miles) or more, which is still in the atmosphere, but still…

So these guys paid an eye-brow raising tribute to Steve Jobs in their own unique way, by launching two iPhone 4Ss into space by attaching them to a weather balloon. Yeah, I know, it’s an old trick, but the phones are new and do 1080P video. One of the phones had an interval photo timer app running while the other captured video. They explained:

We launched 2 iPhone 4S phones with a weather balloon to go up to 100,000. We put one of the iPhone 4S’s on an interval photo timer app and the other on video mode. We used s Spot GPS tracker (though I would not recommend it because it only tracks in 15 minutes increments.

The result of their undertaking is impressive: Check out the included clip depicting Earth’s atmosphere in full HD quality. The weather balloon eventually deflated and the iPhones landed safely, courtesy of a parachute and OtterBox cases for the iPhone 4S. Yeah, I know it’s a paradox that the iPhone 4S can safely land unscratched from the outer space and yet won’t survive a waist high drop.

And if the attached GPS failed, the amateur balloonists could use Find My Friends to get their rig. See? It isn’t just for finding cheating spouses.


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Apple offers special limited time prices on gen-1 iPads

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From 9to5Toys.com:

The online Apple Store is having a clearance of the original iPad for three select WiFi and WiFi + 3G models, including the flagship 64GB WiFi + 3G iPad. Now available for up to $200-$230 less compared to their original list prices, these products come looking like new and with the same 1-year warranty that other Apple products receive. All refurbished iPad models also include a brand new battery and outer shell. Supplies are time-limited, as indicated by the Special Limited Time Price designation. Availability is guaranteed upon receipt of full payment.

• Refurbished 64GB Wi-Fi iPad: Now available for $399, down from $599, a $200 savings
• Refurbished 32GB Wi-Fi + 3G iPad: Now available for $399 down from $629 a $230 savings
• Refurbished 64GB Wi-Fi + 3G iPad: Now available for $499, down from $729, a $230 savings
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Apple’s investments outside R&D spur innovation

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ZDNet just published a story claiming Apple’s percentage of revenue has “been on the decline for years”. The story claims that percentage is currently 2.2 percent of sales which seems pretty low compared to other technology players (especially when Apple is so innovative).

But this isn’t factoring in how items such as a reported $200 million investment in Siri technology, a new CEO, and investments in the company’s 175-acre Spaceship campus contribute to overall growth…

Thanks to commenter Glenn who points out this perfect quote from Steve Jobs:

“Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It’s not about money. It’s about the people you have, how you’re led, and how much you get it.” — Steve Jobs, Fortune, Nov. 9, 1998


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The inside scoop: what happened to the iPhone 5?

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Since CNET posted the iPhone 5 story this weekend…

…the iPhone 5 is a “complete redesign. This is a very large project that Steve dedicated all of his time to. He was not that involved in the 4S because his time was limited.”

…we thought it would be a good time to tell you what our sources think happened to the iPhone 5 that some were expecting. We’ve heard from Foxconn managers as well as Apple employees and carrier partners on this and have tried to piece together the full story.

The iPhone 4S as you see it was originally planned to be released at WWDC with iOS 5, like every iPhone before it.

But something happened around February of this year that threw everything off. Apple was still integrating the Siri team and code into iOS and it was going much slower than planned. In February, Apple knew they weren’t going to be able to get an iOS 5 Beta to developers in April and they sure weren’t going to have a stable version by WWDC. They would be lucky to get a final version of Siri into customers’ hands by the holiday shopping season (Siri is currently in Beta in three languages).

At the same time, Apple’s iPhone 5 (teardrop) plans were moving along on or ahead of schedule and the first prototypes were testing well. CNET says that Steve Jobs was overseeing this project which sounds about right.

With mid-October being the earliest possible date of a Siri-fied iOS being ready – with “Apple-levels” of polish –Apple had to look at its options. Would they release the iPhone 4S at WWDC with a modified version of iOS 4? Without Siri and the other iOS 5 improvements, the update might have seemed a little bland to the average customer.

Instead Apple chose a different route.


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Apple announces sales of four million iPhone 4S units, more than double the iPhone 4 launch

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Apple announced sales of four million iPhone 4S units in the three days after its launch on October 14. In addition, the company said, more than 25 million customers have already upgraded to the new iOS 5 software in the first five days of its release and more than 20 million customers have signed up for iCloud: Apple’s marketing honcho Phil Schiller was quoted in a statement:

iPhone 4S is off to a great start with more than four million sold in its first weekend—the most ever for a phone and more than double the iPhone 4 launch during its first three days. iPhone 4S is a hit with customers around the world, and together with iOS 5 and iCloud, is the best iPhone ever.

In 2010, Apple announced 1.7 million sales of iPhone 4 during the launch weekend. The company reported 600,000 pre-orders for iPhone 4 in the first 24 hours, which included orders placed with overseas carriers.

Following the iPhone 4S release last week, carrier AT&T announced pre-orders of 200,000 units in the first twelve hours, calling it “the most successful iPhone launch we’ve ever had”. Apple then confirmed one million iPhone 4S pre-orders in 24 hours, surpassing the previous single day pre-order record of 600,000 held by iPhone 4. Sprint announced its best sales day ever…at noon Central Time.

It should be noted that the iPhone 4S is the first iPhone to launch simultaneously on three carriers in the United States, available for the first time on the Sprint network – which together with Verizon, certainly helped sales numbers. Apple also added Australia and Canada to the five launch countries it had for the iPhone 4: US, Japan, UK, Germany and France.

Pre-orders went fast and the handset actually pretty quickly sold out across all carriers following the launch.

Full release below the break:


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Sprint, AT&T, and Verizon iPhone 4S network speeds compared (video)

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[youtube http://www.youtube.com/watch?v=wd7taHnHzcg]

If you’re trying to make your iPhone 4S buying decision based on network speeds, here’s a helpful comparison video (above). The test shows the loading of websites and also runs the speed test application on all three networks.

Remember, this was done at one fixed location so you’re mileage most certainly will vary.


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The iPhone payoff: Sprint reports best sales day ever – by 1PM ET

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Sprint took a big risk on the iPhone, paying a rumored $20B up front to get the iPhone over the next four years (that is some pipeline!).

Mr. Hesse told the board the carrier would have to agree to purchase at least 30.5 million iPhones over the next four years—a commitment of $20 billion at current rates—whether or not it could find people to buy them, according to people familiar with the matter. In order to keep the price people pay for the phone low and competitive with rivals, Sprint would be subsidizing the cost of each phone to the tune of about $500, which would take a long time to recoup even at the high monthly fees iPhone users pay.

Directors debated what they had just heard. Some worried the payoff would be too long in coming. One member questioned whether the multiyear deal might outlast the iPhone’s popularity. To sell that many iPhones, Sprint would have to double its rolls of contract customers, convert all of them to the Apple device or a combination of the two.

It appears that the risk is already starting to pay off.

Today, spokeswoman Michelle Mermelstein told us:

Fared Adib, Sprint Product Chief, issued the following statement: “Sprint today reported its best ever day of sales in retail, web and telesales for a device family in Sprint history with the launch of iPhone 4S and iPhone 4. We reached this milestone at approximately noon CT/1pm ET. The response to this device by current and new customers has surpassed our expectations and validates our customers’ desire for a truly unlimited data pricing plan.”

Unlimited is a good thing.


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Are you having issues activating your AT&T iPhone?

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Readers are writing in to tell us that AT&T is backlogged on their iPhone activations while Verizon and Sprint appear to be handling the load a little better.

One reason is likely sheer numbers. Our survey (below) shows that US users are picking AT&T over Verizon and Sprint by a significant margin (mostly for the Data speed). We’ve also heard that Apple was expecting this and stocking up to five times as many AT&T iPhone 4Ss as Sprint or Verizon iPhones.

So which iPhone did you pick up?


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It looks like Apple may have made enough iPhones this time

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We are getting a lot of reports that those big lines are clearing and Apple Stores actually have some stock of iPhone 4S left over (the shot above is from Naples, Florida). While the lines are much larger than iPhone 4 lines were during the Verizon launch, they aren’t as big as the iPhone 4 launch lines according to a few reports.

Why? Apple now has more points of sale (+Verizon and Sprint Stores, Sam’s Club, etc). Plus, online pre-orders have been popular with 1 million being sold this year in the first 24 hours on 100 carriers (vs. 5 countries last year). Some analysts are predicting up to 4 million unit sales in the first weekend alone.

From our knowledge of the situation, we’ve heard that Apple has thought ahead this time and ramped up production well ahead of the release. In fact, Apple could have released the iPhone 4S hardware much earlier if the iOS 5 software had been ready.

But that’s good news for those who are trying to get in early on the iPhone 4S but didn’t want to camp out or pre-order.

The bad news? AT&T activation servers seem to be taking some time to activate phones with some users reporting 5-15 minute wait times.

What’s the word on the street out there?

Steve Wozniak on why Siri will change the way we use Smartphones

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[vodpod id=Video.15549585&w=650&h=420&fv=%26amp%3BembedCode%3Ds2Zjl3MjqTNWwfUo6iUnbPuPAmCWbdiD]

He didn’t call it a world-changing event, like Siri’s co-founder did in the days leading up to the iPhone 4S announcement. But it is pretty clear that he knows how profound Siri will be to smartphone users.

Woz on his last call with Jobs, the future of Apple and other big stuff below:


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Does Siri handle thick accents well? Not really…

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[youtube http://www.youtube.com/watch?v=4LM7edH6ZpE]

We stumbled across this video on YouTube… and Siri clearly should not yet be used by non-native speakers of the United States, United Kingdom, Australia, France, or Germany. As you can see in the video, the speaker is talking in English but with a foreign accent, and Siri does not understand one command. “Read dick”.

Update: Australian accent tested by Gizmodo AU below:


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US Judge says Samsung tablets do infringe Apple patents but doesn’t issue an injunction

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US District Judge Lucy Koh came down on Samsung today for infringing on Apple’s patents in a preliminary hearing on Apple’s request to bar some Galaxy products from being sold in the United States. She stopped short of issuing an injunction however, like her Australian counterpart yesterday, saying that Apple may have some issues establishing the validity of its patents.

Apple and Samsung have been at each others’ throats in more than 20 districts around the world. The fight has ensnarled some of the two companies’ partners and vendors.

Mobile providers Verizon Wireless and T-Mobile USA have opposed Apple’s request, arguing that a ban on Galaxy products would cut into holiday sales.

Apple must show that Samsung infringed its patents and that its patents are valid under the law.

At the hearing on Thursday in a San Jose, California federal court, Koh also said she would deny Apple’s request for an injunction based on one of Apple’s so-called “utility” patents.

She did not say whether she would grant the injunction based on three other Apple “design” patents.

Koh characterized her thoughts on the utility patent as “tentative” but said she would issue a formal order “fairly promptly.

The case in U.S. District Court, Northern District of California is Apple Inc v. Samsung Electronics Co Ltd et al, 11-1846.


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MacBook Pros constrained, new models appear in Apple’s inventory system

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Apple’s current line of MacBook Pros is heavily constrained with all models appearing to be nearly out of stock. Don’t fear, though, if you want a MacBook Pro because new models are right around the corner. Updates to all MacBook Pro models have appeared in Apple’s inventory system for the 13-inch, 15-inch, and 17-inch screen sizes. Apple will continue to ship two 13-inch models, two 15-inch models, and one 17-inch model.

This MacBook Pro refresh will not be the expected re-designed models, but will likely bring some marginally faster processors and the Bluetooth 4.0 technology that Apple started shipping in the latest MacBook Airs and the new iPhone 4S. The new internal code names for the updated MacBook Pro line are K90IA (13-inch), K91A (15-inch), and K92A (17-inch). The A in the codename signifies this next MacBook Pro refresh as being relatively minor. Thanks, Mr. X!


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iPhone 4S sells out completely across U.S. carriers

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The iPhone 4S has sold out completely across AT&T, Verizon, and Sprint reports Businessweek. While you can still get your order in, delivery in AT&T’s case has been pushed back 3 -4 weeks. Shipping should be similar for Verizon and Sprint too, but they aren’t providing a time frame on their website.

Apple announced it had sold 1 million iPhone 4Ss across 100 world carriers in 24 hours in contrast with 600,000 across the five launch countries in 2010 with the iPhone 4.

Tomorrow the iPhone 4S goes on sale, and stores should have an extra stock of the iPhone 4S for those who haven’t pre-ordered yet. To get your hands on those, you’ll probably have to hop in line pretty early. 
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iFixit tears down iPhone 4S, 512MB RAM confirmed, new Qualcomm MDM6610 chip discovered

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The teardown is in progress. Notes of interest:

  • The extra .05W/hrs battery increases talk time by an hour but for some reason (likely additional background processes with notifications), standby time is reduced from 300 to 200 hrs
  • Pentalobe Screws, again?”
  • The A5 processor is rated at 1GHz (like iPad obv.) but is underclocked for battery saving purposes. That doesn’t mean an update (or hack) in the future could boost speed to iPad levels.
  • The iPhone 4S logic board bears a close resemblance to its stateside CDMA counterpart.
  • The Qualcomm chip updated from MDM6600 to MDM6610. There isn’t much out on the 6610 right now but we’re investigating.
  • It looks like there really is only 512MB of RAM. AnandTech says:

The second confirmation iFixit’s teardown gives us is the size of the A5’s on-package memory: 512MB. A quick look at the image above yields the Samsung part number: K3PE4E400B-XGC1. Each highlighted E4 refers to a separate 2Gb LPDDR2 die. The A5 features a dual-channel LPDDR2 memory interface, thus requiring two 32-bit die to fully populate both channels. The final two characters in the part number (C1) refer to the DRAM’s clock period, in this case 2.5ns which indicates a 400MHz clock frequency (F=1/T). My assumption here is Samsung’s part number is actually referring to clock frequency and not data rate, implying there are a pair of LPDDR2-800 die in the PoP stack. It’s not entirely uncommon to run memory at speeds lower than they are rated for, a practice we’ve seen in graphics memory in particular for as long as I can remember, so I wouldn’t take this as proof that Apple is running at full LPDDR2-800 speeds.

We’re updating as things develop.

Businessweek profiles Scott Forstall, here are the 10 most interesting bits

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Businessweek’s lengthy profile on Apple’s youngest VP (of iOS software) Scott Forstall is full of little nuggets. Here are the best bits:

  1. Forstall’s older brother, Bruce, has been a senior software design engineer at Microsoft for 20 years; imagine the Thanksgiving dinner conversations.
  2. “He was as close to Steve as anybody at the company,” says Andy Miller, who headed Apple’s fledgling iAd group.
  3. Insiders say he has such a fraught relationship with other members of the executive team—including lead designer Jony Ive and Mac hardware chief Bob Mansfield—that they avoid meetings with him unless Tim Cook is present.
  4. He’s known to have a taste for the Mercedes-Benz SL55 AMG, in silver, the same car Jobs drove and has a signature on-stage costume: black shoes, jeans, and a black zippered sweater. (He favors Reyn Spooner Hawaiian shirts for normal days at the office.)
  5. “I once referred to Scott as Apple’s chief a–hole,” says former Apple software engineer Mike Lee, who left the company in 2010. “And I meant it as a compliment.”
  6. “He knows what he wants, and he’s driven to get it,” says AT&T (T) Chief Technology Officer John Donovan. “He can be relentless about getting it.” “Scott’s a pretty amazing guy,” says Vic Gundotra, a senior vice-president at Google. “In terms of running an operating system team, he’s one of the best I’ve ever seen.”
  7. According to the story, iPod godfather Tony Fadell and Jean-Marie Hullot CTO of Apple’s application division until 2005 left Apple after clashing repeatedly with Forstall. Jon Rubinstein, a former iPod chief who left for Palm in 2006, chatted amiably at a Silicon Valley party last month, until Forstall’s name came up. Then he turned away abruptly. “Goodbye!” he said.
  8. He graduated high school as co-valedictorian with a perfect 4.0 grade point average. (His high school sweatheart/future wife was the other co-valedictorian.)
  9. Before the iPhone 4 went to market, Forstall persuaded Jobs to allow dozens of his engineers to carry prototypes of the device to better test its network performance and minimize dropped calls, says a former Apple employee who was a manager at the time. That’s how Gizmodo got ahold of it.
  10. Forstall has cashed in over $40 million in Apple Stock. Brian Marshall, an analyst at ISI Group, says that he would consider downgrading Apple stock if Forstall were to leave.

The idea is that Forstall isn’t quite a Steve Jobs, but he’s the closest all around package that Apple has.

Update: Fadell weighed in pretty much refuting BW’s portrayal of the situation

“I inherited the competitive iPhone OS project from Jon Rubenstein and Steve Sakoman when they left Apple. I quickly shuttered the project after assessing that a modified Mac OS was the right platform to build the iPhone upon. It was clear that to create the best smartphone product possible, we needed to leverage the decades of technology, tools and resources invested in Mac OS while avoiding the unnecessary competition of dueling projects.”