Spaceship Campus

[youtube https://youtu.be/9vy6M3qXbdQ]

The latest drone flyover of Apple’s under construction Campus 2 gives us our closest look yet at the site.
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Fast Company has an extensive interview with Apple CEO Tim Cook, focusing on what has changed and what has stayed the same since he took over from Steve Jobs. The interview comes a day after FastCo published a sizeable excerpt from the book Becoming Steve Jobs, in which Cook criticized the portrayal of Jobs in Isaacson’s biography.

Cook said that while much has changed, the culture–the fundamental goal of the company–remained the same.

Steve felt that if Apple could do that—make great products and great tools for people—they in turn would do great things. He felt strongly that this would be his contribution to the world at large. We still very much believe that. That’s still the core of this company.

The company has never tried to be first to market, he said, but rather to “have the patience to get it right” … 
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Apple has always attempted to respect historic landmarks in planning its various real estate expansions, and as the San Jose Mercury News reported today, two buildings with a full century of history between them will coexist as the company continues its trend by preserving a 100-year-old barn to remain on the campus of its new headquarters.

The Glendenning Barn was built in 1916, exactly 100 years before construction on Apple’s new facility is expected to be completed. It was carefully disassembled by construction crews to ensure that it wouldn’t be damaged as the new campus was being built, with every individual piece being numbered and preserved so that the barn can be rebuilt exactly the way it was once construction is finished.

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Fortune’s Philip Elmer-DeWitt says that even at an international conference of 6,000 architects, he couldn’t find a single one who liked the spaceship design of Apple’s new campus building. Though if the single quote given is representative of the quality of the critiques, this may not be saying much.

“Does it have to be a spaceship?” asked an official at the American Institute of Architects.

Pixar president Ed Catmull wrote in his book Creativity Inc that they are failing to understand a key feature of the building, derived from a lesson Steve Jobs learned when leading the design of Pixar’s headquarters …

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New renders released by the City of Cupertino from Apple’s planning documents provide the most detailed view yet of what life inside the company’s new spaceship headquarters will be like.

Illustrating everything from cafes to car-parks, the renders are intended to provide a feel for what the building will be like to work in, rather than just its appearance as a structure. They also include additional renders of the upper level of the 1,000-seat auditorium.

Full gallery below …

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