U.S. Stories August 16, 2015

Apple Pay iPhone 6

It appears that the expansion of Apple Pay into Australia could be farther off than some had hoped. According to a report today from The Sydney Morning Herald, Apple is in negotiations with at least four of the largest banks in Australia in order to form partnerships for Apple Pay in in the region. However, the report claims Apple is having issues in negotiations centered around the fees it collects from the currently supported Apple Pay markets of the United States and United Kingdom.

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U.S. Stories August 21, 2013

AT&T’s LTE coming to 50 more parts of the USA by the end of the year

AT&T, which claims to have the fastest and most reliable LTE service, is planning to expand its coverage to 50 more parts of the USA by the end of the year. This is expected to boost access from 225M people at present to 270M by the end of 2013.

The new areas are:

1. Fairbanks, AK 2. Dothan, AL 3. Selma, AL 4. Redding, CA 5. Durango, CO 6. Pueblo, CO 7. Tifton, GA 8. Waycross, GA 9. Kauai, HI 10. The Big Island, HI 11. Des Moines-West Des Moines, IA 12. Twin Falls, ID 13. Lewiston, ID-WA 14. Decatur, IL 15. Kankakee-Bradley, IL 16. Peoria, IL 17. Paducah, KY-IL 18. Alexandria, LA 19. Lake Charles, LA 20. Lewiston-Auburn, ME 21. Battle Creek, MI 22. Jackson, MI 23. Joplin, MO 24. Poplar Bluff, MO 25. Rolla, MO 26. Brookhaven, MS 27. McComb, MS 28. Natchez, MS-LA 29. Kalispell, MT 30. Greenville, NC 31. Jacksonville, NC 32. Fargo, ND-MN 33. Elmira, NY 34. Utica-Rome, NY 35. Portsmouth, OH 36. Sandusky, OH 37. East Stroudsburg, PA 38. Pottsville, PA 39. Abilene, TX 40. Amarillo, TX 41. Longview, TX 42. Marshall, TX 43. San Angelo, TX 44. Tyler, TX 45. Port Angeles, WA 46. Appleton, WI 47. Fond du Lac, WI 48. Oshkosh-Neenah, WI 49. Gillette, WY 50. Sheridan, WY

Over the past five years, AT&T invested nearly $98 billion into operations, and claims to have invested more into the U.S. economy than any other corporation, getting top-ranking in the Progressive Policy Institute’s list of U.S. Investment Heroes.

U.S. Stories April 1, 2013

Apple denied iPad mini trademark in the US

BBC reported today that Apple was recently denied a trademark for “iPad mini” after authorities in the United States claimed the term was “merely descriptive.” Apple still has until July to convince the United States Patent and Trademark Office, but its official stance thus far according to a recently surfaced document is that iPad mini fails to “create a unique, incongruous, or non-descriptive meaning in relation to the goods being small handheld mobile devices comprising tablet computers capable of providing internet access.” In other words, “mini” simply describes a variation of the device, rather than a unique feature that differentiates it from the full-sized iPad.

An excerpt from the USPTO document:

The term “IPAD” is descriptive when applied to applicant’s goods because the prefix “I” denotes “internet.” According to the attached evidence, the letter “i” or “I” used as a prefix and would be understood by the purchasing public to refer to the Internet when used in relation to Internet-related products or services.  Applicant’s goods are identified as “capable of providing access to the Internet”.

The term “PAD” is also descriptive of the applied for goods. The term “pad” refers to a “pad computer” or “internet pad device”, terms used synonymously to refer to tablet computers, or “a complete computer contained in a touch screen.” Please see the attached dictionary definition. In addition, the attached excerpts from third party websites show descriptive use of the term “pad” in connection with tablet computers. This marketplace evidence shows that the term “pad” would be perceived by consumers as descriptive of “pad computers” with internet and interactive capability. Applicant’s goods are identified as “a handheld digital mobile electronic device comprising tablet computer”.

The term “MINI” in the applied for mark is also descriptive of a feature of applicant’s product. Specifically, the attached evidence shows this wording means “something that is distinctively smaller than other members of its type or class”.  See attached definition. The word “mini” has been held merely descriptive of goods that are produced and sold in miniature form.

The main request by the USPTO is that Apple added a disclaimer clarifying that it is only seeking the exclusive right to “MINI” as part of the entire iPad trademark. That would prevent claiming exclusive rights to the word mini, which the USPTO noted, “others may need to use to describe or show their goods or services in the marketplace.”

This isn’t the first time that Apple has run into hurdles related to its iPad trademark. It previously fought cases in both California and China with companies claiming to own rights to the iPad name.

U.S. Stories March 13, 2013

staples_apple_training_2

After it began selling Apple accessories including Apple TV, Airports, and more through its online store last month, Staples now appears to be gearing up to possibly sell other Apple products including iPhone, iPad and Macs. While we already knew that the company was planning on bringing the accessories to its brick and mortar locations, today MacRumors posted the internal document above showing Staples is also training sales staff on the iPhone, iPad, and MacBooks.

The training materials have a completion date of March 26 or 27, and with Staples already confirming plans to bring Apple TV and other products to stores by early next month, it’s a possibility other iOS devices and MacBooks could be included in the roll out. We’ll keep you updated if we get official word from the company.  expand full story

Samsung’s ad budget exploded past Apple and the rest of the field in 2012

We have been hearing much about Samsung’s advertising efforts in recent months including its efforts crafting the now well-known ad campaign mocking iPhone line sitters, to some of the companies recent marketing tactics used to target iPhone users. Last night The Wall Street Journal published a new piece outlining Samsung’s increasingly aggressive advertising thanks to new data from research firm Kantar Media. According to the report, Samsung passed Apple in 2012 for ad spending by around $68M in the US:

Outspent by rival Apple Inc. more than three to one in advertising for mobile phones in the U.S. in 2011, Samsung responded with a marketing blitz on TV, billboards, the Internet and print media that moved the Korean company into the pole position last year… In 2012, Samsung spent $401 million advertising its phones in the U.S. to Apple’s $333 million, according to ad research and consulting firm Kantar Media.

Apple spent more than three times Samsung on marketing its mobile devices in 2011. If a slew of recent media reports is any indication, including one from Apple’s own former ad man Ken Segall, many seem to think Apple is losing its advertising momentum to Samsung.

The Wall Street Journal added that executives at carriers said Samsung “also spends more on “below the line” marketing than any device maker. Those funds help pay for in-store advertising, promotions and training for carrier sales representatives that help close the sale.”

To put the spending in perspective for the global smartphone market, Tech/telco analyst Benedict Evans noted the figures above account for around 10% of Samsung global ad budget compared to 1/3 of Apple’s, which also somewhat reflects sales proportions.

U.S. Stories January 3, 2013

ComScore Nov 2012 platform

According to the latest numbers from comScore MobiLens for the United States mobile phone market, Apple and Samsung both continue to gain marketshare as the leading OEMs as Android and iOS move closer toward a duopoly with a combined almost 90 percent of the market. ComScore’s latest numbers track the three-month period ending in November, which saw Apple jump from 17.1-percent in August to 18.5-percent of the U.S. mobile phone market. Samsung continued its lead jumping up 1.2-percent to 26.9-percent, while gains for both companies come at the expense of decreases in market share for LG, Motorola, and HTC.

ComScore Nov 2012 OEMsAs for the U.S. market by platform, iOS and Android both experience slight gains over August numbers. With a joint 88.7-percent of the market for Apple and Google, RIM is the closest competitor dropping from 8.3-percent of the market in August to just 7.3-percent in November. Microsoft dropped from 3.6-percent to 3 percent:

In November, 75.9 percent of U.S. mobile subscribers used text messaging on their mobile device (up 0.3 percentage points). Downloaded applications were used by 54.2 percent of subscribers (up 0.8 percentage points), while browsers were used by 52.1 percent (up 0.1 percentage points). Accessing of social networking sites or blogs increased 0.9 percentage points to 39.2 percent of mobile subscribers. Game-playing was done by 33.7 percent of the mobile audience, while 28.7 percent listened to music on their phones (up 0.4 percentage points).

U.S. Stories November 27, 2012

On the strength of iPhone 5 sales, iOS has once again reached the top spot for smartphone market share in the United States, according to new data from Research firm Kantar Worldpanel Comtech (via Reuters). According to the report that tracked smartphone sales over the last 12 weeks ending Oct. 28, iOS now accounts for 48.1-percent of the U.S. smartphone market. That’s up 25 percent year-over-year, and it officially bumps Android into second place, but is still just shy of the record 49.3-percent it was able to capture earlier this year.

Android was down from 63.3-percent marketshare over the same 12-week period last year to just 46.7-percent today. As for the rest of the world, you can see from Kantar’s data for other countries in the chart below that Android still dominates in most other countries, including: 54.2-percent of the market in Britain, 81.7-percent of the market in Spain, and 73.9-percent in Germany.

Dominic Sunnebo, global consumer insight director at Kantar Worldpanel ComTech, comments: “The last time we saw iOS overtake Android in the US was when the iPhone 4S was released and Apple managed to retain its lead for three consecutive periods. This time we predict that Apple will beat its previous high of 49.3% and achieve its highest ever share of the US smartphone market within the next two periods.”

The report also provided some data on iPhone 5 sales, noting 62 percent came from existing Apple device owners upgrading. Apple also captured 13 percent of iPhone 5 sales from Android switchers: expand full story

U.S. Stories October 17, 2012

We know Apple has had a lot of success pushing iPads in education, and during Apple’s Q3 conference call, CEO Tim Cook said the company would continue to be “very aggressive”. Apple’s iPad 2 sales in the K-12 market doubled y-o-y in Q3 thanks to a price drop to $399. In Q2, Apple said it sold about a million iPad units to the United States education market. With Apple’s upcoming iPad mini announcement possibly bringing an even lower price point for iPads in education, Amazon is announcing its plans today to get Kindle tablets into schools.

Reuters reported today that Amazon is launching a service, called “Whispercast”, aimed at allowing schools to easily deploy and manage multiple kindle devices:

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U.S. Stories May 1, 2012

Following IDC’s report this morning that highlighted Apple’s continued growth among mobile phone marketshare worldwide, while coming second to Samsung in global smartphone marketshare, research firm comScore just released its numbers for United States mobile subscribers for the three-month period ending March 2012.

According to comScore, Apple posted impressive growth during the quarter with 30.7-percent marketshare among smartphone platforms in the U.S (up from 29.6-percent). Increasing from 47.3-percent in December 2011 to 51 percent in March 2012, Android was able to grab the top position for platforms during the quarter. Growth for Android and iOS continues to come at the expense of RIM. The company grabbed just 12.3-percent of the platform market in March, which is down from 16 percent in December 2011. Microsoft also lost marketshare with 3.9-percent, which is down from 4.7-percent… expand full story

U.S. Stories March 29, 2012

With iOS gaining roughly 30 percent United States marketshare as of Q4 2011 at the expense of RIM, Nokia and Microsoft, new numbers from Nielsen’s latest study show just how much of a duopoly the U.S. market has become. While noting about 50 percent of mobile subscribers in the U.S. are now smartphone owners, Nielsen gave a breakdown of how the two leading platforms continue to dominate as of February 2012: expand full story

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