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Apple adds Vevo and NHL channels to Apple TV in Germany (Update: UK gets NHL too)

German Apple blog Macerkopf notes that Apple TV users in Germany today have been greeted with new content in a server-side update that includes Vevo and NHL channels. Vevo first landed on the Apple TV for US, Canada, and other countries back in August alongside a big update for the platform that also brought content from Disney, the Weather Channel, Smithsonian, and others. The National Hockey League channel, however, has been available in many countries since an Apple TV update back in 2011.

Apple has been adding a ton of new content to Apple TV in recent months fueling rumors that a major revamp to the platform could be on the way. Most recently the company added new content from Major League Soccer and Disney Junior in the US.

Update: Users in the UK are also reporting receiving access to the NHL channel:

There's @NHL now on #AppleTV !! Get in!! New season starts… tomorrow? Here's hoping the UK sub options are good!

— Tony McGuire (@tmcgvideo) October 1, 2013

https://twitter.com/betterthan/status/384985585146146816

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Apple strikes content deal with CW Network for ad-supported Apple TV app

During a presentation with advertisers, CW Network president Mark Pedowitz announced that the network would be expanding its content offerings to new multimedia devices. This strategy will include a spot as an app on the Apple TV set-top-box’s home screen.

The network confirmed this to MacRumors:

It’s a dedicated CW app that will work like our Xbox and mobile and tablet apps – no cable authentication required, full episodes of our shows available next day after air, ad-supported.

Notably, as noted in the above quote, the CW content will be ad-supported.

CW currently streams its content to software on Microsoft Windows devices such as the Xbox. Apple recently added Hulu Plus and sports content to the Apple TV, and the current generation Apple set-top-box has sported YouTube and Netflix integration since launch.

Apple is also rumored to be nearing a content deal for Apple TV with HBO.

CW currently hosts various TV episodes in addition to some original content. The network lists its show offerings on its website. 

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