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Apple News and Brief History

Before you can properly understand Apple News, it’s important to know its history. Apple was founded by Steve Jobs and Steve Wozniak in 1976. In 1977, Apple’s sales were growing with the success of its early computers. Within a few years, Jobs and Wozniak hired designers and a production line crew. Apple went public in 1980 and was an instant success. Over the next few years, Apple shipped new computers featuring new graphical user interfaces, such as the original Macintosh in 1984. As the market for personal computers expanded through the 1990s, Apple lost market share to the cheaper Microsoft Windows on PC clones. Eventually, Wozniak and Jobs both left Apple. Jobs would go on to found NeXT and would return to Apple when NeXT was acquired in the late 90s. Apple then began a journey to the great second act in the history of the business world.

Since the release of the iPod in 2001, Apple has become a major player once again in the technology industry. After releasing the iPhone in 2007, the iPad in 2010, and the Apple Watch in 2015, Apple is now one of the largest companies in the world. Apple’s worldwide annual revenue totaled $274.5 billion for its 2020 fiscal year.

Today, Apple operates retail stores all across the world, has a growing services division, and an ever-expanding hardware lineup. The technology industry follows Apple news to see where the company is headed in the future.

Keep reading for the latest Apple news

Digitimes: TSMC confirmed as Apple’s new processor fab

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The rumors have been going on for months, but Digitimes is today saying Apple’s new processor foundry is Taiwan Semiconductor Manufacturing Company (TSMC). The move by Apple is believed to be precipitated by Apple’s ongoing legal battles with Samsung, who has provided Apple with processors since the original iPhone was released in 2007 through Apple’s release of “its own” A4 processor and A5 iPad processor earlier this year.

Apple has recently signed a foundry partnership agreement with Taiwan Semiconductor Manufacturing Company (TSMC), industry sources have claimed. Under the terms of the agreement, TSMC will apply its 28nm and 20nm process technologies to produce Apple’s next-generation CPUs, according to the sources.

The contract appears to be long and lucrative for TSMC..

TSMC is believed to have quietly secured Apple’s contract, and even succeeded in extending the deal to cover the manufacture for the A6’s successor, the sources said.

In addition, the agreed contract quotes are favorable to bring little impact on TSMC’s profitability, the sources revealed. TSMC managed to negotiate a good price, allowing gross margins yielded by Apple’s orders to be similar to its overall gross margin performance at present, the sources indicated. TSMC’s gross margin for the second quarter of 2011 arrived at 46%.

The details weren’t released publicly and as can be expected, neither company is commenting on the move.


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First Apple 27-inch Thunderbolt Cinema Displays begin arriving (photos)

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Apple’s 27-inch Thunderbolt Cinema Displays have begun arriving to customer’s homes. The display looks virtually identical to the previous generation of the giant 27-inch Cinema Display from Apple, and includes USB ports, a Thunderbolt port, a FireWire 800 port, and an Ethernet port.

More photos courtesy of reader Scott are after the break.


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Mercury Aura Pro Express 6G SSD upgrade boosts MacBook Air speed more than 3X

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If you really want to turn your new MacBook Air out, OWC is offering up a new SSD upgrade option that promise up to 4X read/write performance (>500MB/s) over Apple’s factory installed SSDs. The SSDs, priced at $350 for 120GB and $600 for 240GB use a Sandforce 2200 controller.

• Tier 1/Grade A Toggle Synchronous NAND
• SandForce 2200 Series Processor
• Offers nearly 4x factory SSD capacity.**
• Compatible with 2011 MacBook Air
• Utilizes 6G SATA bus in 2011 MacBook Air to deliver over 500MB/s data rate performance

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In other OWC news, they mention that yesterday’s MacBook Pro update fixed lingering issues with the 6GB SATA port on the MacBook Pros (not to be confused with the 3GB Optical port.)

See performance benefits, below:

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iPad 2 running iOS 5 vs Windows 8 Slate

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[youtube=http://www.youtube.com/watch?v=ntSdfGzF60M]

Winrumors has posted a very thorough 11 minutes of an iPad 2 running iOS 5 compared to a Windows 8 Slate. The video above goes over almost every feature that these tablets offer, from lock-screen to social network integration.

Biggest difference? One has been available for a year and a half, the other won’t be ready for another year.
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Intel: Optical Thunderbolt cables due next year, still at “only” 10 Gbps per channel

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Intel today released a couple tidbits to cast more light on Thunderbolt I/O and give folks some perspective concerning its road map. This is my next details some of the features which are outlined in greater detail over at the brand new Thunderbolt web site, which mostly covers branding and various technicalities. For example, we now have it in writing that all Thunderbolt-branded products are to interoperate across all vendors. Per official information, the maximum allowed length of electrical Thunderbolt cables is three meters. Plugs are compatible with Mini-DisplayPort, but DisplayPort cables won’t work as a Thunderbolt cable replacement.

The biggest takeaway is that active optical cables are coming “sometime next year.” Optics will extend Thunderbolt cables to “tens of meters”, but they’ll still provide the same 10 Gbps bidirectional data transfer speeds per channel (there are two channels per cable), much as today’s electrical cables that have circuitry in cable ends. In all, about twenty third-parties are backing Intel’s technology, which isn’t that much considering that Thunderbolt, after all, is a future-proof I/O technology from the world’s largest chip maker.


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Apple moves up to the #2 spot in Brand Value

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Top U.S. Brands via Brand Finance

According to Brand Finance, a London-based research firm, Apple is now second to Google in brand value after a 33% increase to overtake IBM, Microsoft, Wal-Mart, and GE for the first time. The firm attributes Apple’s success to “innovative design, loyal consumer base and well-executed marketing activities.”

Google, sitting in the top spot with a brand value of almost $48.3 billion was up 9% among the top 30 U.S. brands analyzed by the Brand Finance. Other top companies other than Apple and Google all seen a significant drop including Microsoft down 9% to $39 billion, and IBM and AT&T both experiencing decreases from the year previous.


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Purported iPhone 5 screen protectors indicate wider home button, body

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Unwire.hk (via MacRumors) shows what they indicate may be screen protectors for the new iPhone 5. Interestingly, the screen protectors here show a wide home button (above) and when compared to the current iPhone 4, show a wider screen area (below).

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If the current aspect ratio is preserved, the new size would indicate that the screen extended further toward the top and bottom of the device.

Another closeup image, below:


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Thunderbolt Displays now shipping to end users

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…in New Zealand anyway.  One 9to5Mac reader said that the Thunderbolt Display he ordered on August 17th was now en route to his home.  If anyone else has a shipping display let us know in the comments or at tips@9to5mac.com.

What’s perhaps most interesting about this shipment information is that these displays aren’t shipping directly from China as most Apple products do. They are shipping from a holding spot in Australia (below) perhaps indicating that the wait on these displays isn’t because of hardware, but in fact software, which, incidentally was updated last night on Thunderbolt MacBook Pros and Mac Minis.

Apple releases EFI firmware update 2.2 for MacBook Pro and 1.3 for Mac mini, fixing Thunderbolt issues

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After releasing an EFI firmware update for the MacBook Air earlier this week, Apple has released an EFI update for both the MacBook Pro and Mac mini this afternoon. The MacBook Pro update is version 2.2 and Mac mini version 1.3, fixing compatibility issues for the upcoming Thunderbolt Display and bringing numerous Lion fixes — and adding Lion Internet Recovery on the MacBook Pro.

Hit up Software Update on your Mac to get downloading. (via The Next Web)

Vocre is a free speech translator that instantly translates voice

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[youtube=http://www.youtube.com/watch?v=VuP37PW0Yn8&feature=player_embedded]

Google’s Translate service is relatively accurate and smooth to use, but taking the time to type in what you’d like translated or even clicking the microphone button each time is a pain — especially in real-world situations. A new app that was announced at TechCrunch Disrupt, Vocre, lets you instantly translate foreign languages through voice, even when the conversation is going on. Vocre uses Nuance technology to translate speech in a three-step process.

Being in a foreign country, this app could be great for when in a coversation. As seen in the video above, it’s quick and allows the conversation to flow freely without taking the time to type words you don’t know how to spell in a search box.

The only downfall we can see to this app is the likelihood of needing an expensive data plan when travelling overseas. But for those times you do have data: useful!

Vocre is free in the iTunes App Store. Updated: As pointed out by our lovely commenters, the app comes with 10 free translations, and after users will be charged $.99 for an additional 10 and $8.99 for an additional 100.

Download


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Code strings indicate iMessage might eventually integrate with iChat

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[youtube=http://www.youtube.com/watch?v=Xkfp2HNIEBM]

(Concept video via MacStories)

Could Apple have plans to integrate iMessage, the new all-in-one messaging app in iOS 5, into OS Lion’s iChat, an app that is indeed in need of desperate attention? Perhaps.

The evidence comes from a developer who provided the following hints found in iChat’s framework in Lion. Of course it is only speculation at this point, but MacRumors guesses these elements have been added to provide cross-platform support for the iMessage protocol in iChat.

MacRumors reports:

Buried in the framework of OS X Lion’s iChat, are two new properties – The “timeDelivered” and “timeRead’ fields that indicate the tracking of delivery and read receipts for instant messages. These features, however, are not supported in any of iChat’s native messaging protocols, while the same features are offered in Apple’s iMessage protocol. These properties were also not present in previous versions of iChat prior to OS X Lion.



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Apple’s Sprint-compatible iPad appears ready and waiting for launch

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Apple and Sprint have completed work on a version of the iPad for Sprint’s data network. This Sprint compatible iPad appears to be ready for public consumption and will join the family of GSM (AT&T) and Verizon capable Apple tablets before the holidays. With Apple soon launching a Sprint version of the iPhone – which we independently confirmed in June – we suspect that the Sprint iPad will come alongside or soon after that release. The iPhone 5 release is still scheduled for October 7th according to our source (and others), but changes/delays are always possible.

The first week of October date for the new iPhone’s availability fits nicely with our report about AT&T’s major early October changes: data throttling and a new insurance plan for $199 devices.

The Sprint version of the iPad is completely separate from the CDMA Verizon model.  We can’t confirm that this new iPad will run on Sprint’s powerful 4G WiMAX network, but the question begs to be asked: Why would Apple build a new iPad for Sprint and not use the CDMA iPad that Verizon already carries?  A report yesterday from TUAW seemed to imply that a 4G iPad from Sprint would be happening at some point.

What’s perhaps most enticing about the Sprint iPad (besides the possibility of 4G) is that Sprint is a lot more generous with its data plans, perhaps offering iPad users once again a truly unlimited data option.


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New Mac Minis will run Snow Leopard

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If, for some reason, you don’t want to run Lion on your new Mac Mini, it appears that using a clone of a recent MacBook Pro running Snow Leopard will boot and operate the Mac Mini.  MacBidoulle cautions the Ethernet hasn’t been properly tested and the new Radeon Video cards in the high end model may need some hacking to get 3D working.
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Microsoft steals the “Wait ’til next year” strategy from the Cubs

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Today was Microsoft’s Windows Tablet 8 unveiling.  The product on the surface looks cool, people are hyped, but alas it will be a year before real products are given to real people.  The iPad 3 with its Retina Display will have been on the market for months and Google will have iterated 10,000 Beta releases of Android before then on 200 different pieces of tablet hardware.

On top of that, this new OS is really just smashing together Windows Phone 7 Metro UI Windowing (some admittedly nice UI features) with Windows 7 applications.  Real world use of Windows 7 apps in tablet form isn’t going to be fun.  I’ve tried using Windows on the Parallels iPad app – and it is OK in a pinch, but apps need to be redesigned 100% to work in tablet mode effectively.  Try entering data into Excel on a tablet for instance.  Then try Numbers on an iPad – it is slightly better.

Luckily, just about every iOS app was designed or redesigned first for touch over the past four years.  Microsoft is, today, telling its developers to do the same for their Windows apps.

How long can Microsoft keep up its “next year” strategy?  Windows 8 tablet isn’t the only thing coming “Next Year”.

Two years ago, Microsoft made the decision to scrap Windows Mobile and said: “Next year we’ll have Windows Phone 7”.  When Windows Phone didn’t grab much attention at the end of last year, Microsoft ‘bought Nokia’ and said, by the end of this year we’ll have some top quality phones from Nokia.  We’re waiting to see how that pans out, but by the time Nokia can produce anything with a Windows logo on it, it will have fallen from #1 in the world in smartphones to #4 or #5 behind Apple, Samsung and probably HTC and RIM.  But Windows Mango devices are coming to AT&T, have you heard?

How did this “wait until next year” thing become business as usual for Microsoft?  
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MacBook Pro refresh coming before Christmas?

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AI reports that the MacBook Pro line will receive minor processor updates before the holiday shopping season.  In fact, they say the updates should come before the end of the month.

According to people with proven insight into Apple’s future product plans, the late-2011 MacBook Pro refresh will deliver marginal speed bumps to the notebooks’ Core i-Series of Sandy Bridge processors but will otherwise introduce no material changes over the existing models.

While precise timing for the update may change, those same people say the Mac maker currently anticipates an introduction of the refreshed line before the end of the month,

The report seems to stem from the recent release of Intel Core i7 2700 series processors fit for use in MacBook Pros (right).

This seems to fly counter to earlier reports from MacRumors that the next update to the MacBook Pro line would be a big redesign.

MacRumors has heard reliable confirmation that the next revision of Apple’s MacBook Pro line will utilize a new case design for the first time in several years.

For what it is worth, we’re seeing no hiccups in the supply chain on current models.  Silent updates aren’t unheard of however.


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Belkin unveils new Thunderbolt Express Dock at IDF

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Belkin took a little bit of time today at IDF to show off their new Thunderbolt Express Dock that provides a selection of ports that mirror the new 27-inch Apple Thunderbolt Display, sans the $999 price point.

The accessory sports three USB ports, a Thunderbolt port, Firewire 800 port, and Gigabit Ethernet. Perhaps the dock could use some more of that Apple “mimimalism” – we’re sensing some wasted space being used here.

There is no word on pricing or availability as of yet, and Daily Tech reminds us we might still have to cough up $50 for a Thunderbolt cable. We’ll keep you updated when the device is officially announced. More Thunderbolt accessories here, another image after the break.

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Intel’s new chips could give future MacBooks 24 hours of battery life (just like current ARM chips)

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Today at the Intel’s Developer Forum, Intel unveiled a new processor that will be able to power a x86 computer for 24 hours/10 days of stand-by time off a single charge. Intel’s new Haswell chip uses a 22-nanometer 3D-transistor architecture that uses 20 times less power than current Sandy Bridge models which are featured in the newest line of Macs. The new chip was demonstrated using solar-power to grab light from a source as small as a light bulb to power the system.  Oh, and the Haswell chips will be faster than current processors.

The new chips will land in 2013, after Intel’s Ivy Bridge in 2012. Recently, Intel revealed that Apple wasn’t entirely pleased with upcoming Intel Chips power usage and were currently investigating other alternatives.  Clearly, Apple’s own ARM AX line which already can provide 24 hour battery life (with PC-sized batteries) is being considered. (via Gizmodo)

It is interesting to note how much the image reminds us of the image below:
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Windows 8 tablet gets previewed

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[youtube=http://www.youtube.com/watch?v=59mP3R4I8wU]

Joanna Stern at the Verge does an overview of the Windows 8 Samsung tablet that Microsoft is displaying at BUILD today.

One caveat noticed by DF:

However, fan noise is very noticeable, as is the heat coming out of the top vent, and a fast boot doesn’t excuse the slow wake-up times compared to ARM-based cellphones and tablets.

Tablet devices running Windows 8 should be showing up next year and look to take on Apple’s dominance in tablets with its iPad (which should be on version 3 by then).


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Apple is working on an iOS ‘scanner’ app

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In response to the HP Print Control scanner app that we covered yesterday, a source at Apple told us that Apple is working on an app called “scanner” that uses iOS devices camera to act like a digital scanner.  Clearly this is meant for higher iPhone class cameras rather than current iPad or iPod touch cameras.

Here’s what we’ve heard on how it works:

  1. The user opens the app and holds the iPhone over the document or object they want scanned.  They then snap a picture of it.  Apple’s on-board software then resizes the image to ‘letter’ or business card, A4 or whatever depending on original document.  Resizing includes aligning edges that get skewed by a sigle scan point rather than traditional scanning methods.  The user can then manually change the size of the document or the use (biz card?)
  2. On board software then separates images blocks from text.
  3. This is where it gets murky.  At last word, Apple was trying to do OCR both on-device and using alternative cloud methods for recognizing text.  Third party Optical Character Recognition (OCR) vs. in house solutions were also being tested.
  4. The resulting file can then be saved as a PDF, .Pages, exported to contacts (in the case of business cards for example).

Third party apps already exist in this field but word is that Apple wanted a polished in-house app that directly tied to its contacts and Pages apps.  Apple has numerous patents in this field so they’ve been thinking about this for awhile.

It isn’t certain when or if this application will be released or if Apple will bundle it as part of its iOS, iWork Apps, or a separate app going forward.

Google does something similar to this with their Docs App in Android.
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Samsung targets iOS devices in France as Apple puts brakes on Motorola until Google merger is completed

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This is a Samsung-branded Windows 8 tablet Microsoft is giving away to BUILD attendees today. 

The latest in the ongoing patent saga involving Apple, Google, Motorola and Samsung includes an unexpected twist as Samsung goes after iPhone and iPad with a complaint filed before a Paris district court in July. The filing alleges infringement of Samsung’s three technology patents, reports AFP. The first hearing is expected in December of this year.

Meanwhile, patent expert Florian Müller notes on his blog FOSSPatents that Apple has filed motions to temporarily halt two Motorola lawsuits until Google completes its $12.5 billion acquisition, which shook the technology world last month. Put simply, Apple argues Motorola waived its rights to sue when it transferred patents to Google. Apple wrote:

To further its pending acquisition by Google, Motorola has surrendered critical rights in the patents-in-suit, such that Motorola no longer has prudential standing to pursue this action. According to the publicly-filed Merger Agreement, Motorola has ceded control of the most basic rights regarding the patents-in-suit

As you know, Google has transferred some of the Motorola patents to HTC, in addition to the ones acquired from Palm and Openwave Systems. HTC then used those patents to counter-sue Apple. Back to Apple vs. Samsung…

Financial Times today opined that Samsung needs to hit the reset button, predicting a licensing agreement of sorts provided Apple succeeds in blocking Galaxy products in the U.S. next month. Contrary to the reports, the publication thinks “Apple is restricted from taking its chip business to Samsung’s rivals in Taiwan because Samsung offers a complete package of components that other firms cannot match”. However, there are indications that Apple’s been lowering Samsung orders for some time and it’s widely believed the company is eager to take its silicon business to TSMC beginning next year.


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HTC boss: College kids don’t want an iPhone ‘because their dad has one’

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Martin Fichter, the acting president of HTC America, has a daughter down at Steve Jobs’ alma mater, Reed College, where he conducted the very scientific focus group:

On the iPhone 5 hype: “Apple is innovating. Samsung is innovating. We are innovating. Everybody is innovating. And everybody is doing different things for the end consumers. I brought my daughter back to college — she’s down in Portland at Reed — and I talked to a few of the kids on her floor. And none of them has an iPhone because they told me: ‘My dad has an iPhone.’ There’s an interesting thing that’s going on in the market. The iPhone becomes a little less cool than it was. They were carrying HTCs. They were carrying Samsungs. They were even carrying some Chinese manufacture’s devices. If you look at a college campus, Mac Book Airs are cool. iPhones are not that cool anymore. We here are using iPhones, but our kids don’t find them that cool anymore.”

They also have no interest in dad’s Porsche.
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Get your MacBook Air ready for Thunderbolt with EFI firmware update 2.1

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Apple’s Thunderbolt hardware pieces are coming together and to get ready, Apple is updating MacBook Air firmware. The 4 MB update promises to enhance the stability of Lion Recovery from an Internet connection, and resolve issues with Apple Thunderbolt Display compatibility and Thunderbolt Target Disk Mode performance on MacBook Air (mid 2011) models.

Thunderbolt parts have already began shipping and new products include Docks, external PCI Card adapters, as well as storage.


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mLogic rethinks Mac’s expansion ports with three new accessories

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While we’ve yet to witness the abundance of Thunderbolt-enabled peripherals (they are coming, though), accessory makers have finally begun churning out interesting products for getting some mileage out of your Thunderbolt Mac. We spotted mLogic’s mLink this past weekend and love it a lot. The $399 box, SlashGear explains, hooks up with your Mac via a Thunderbolt port and acts as an external chassis that lets you connect PCIe cards to any Thunderbolt-equipped Mac, just like Magma’s ExpressionBox 3T. They also launched mDock and mBack accessories. The mDock, aimed at mid-2009 or later MacBook Pros, includes either a 2.5-inch Time Machine-friendly 500GB or 1TB SATA 5400 rpm hard drive, port extender and port blocker.

Of course, you can add additional storage by attaching your own external drive via a front-facing USB port. The accessory replicates all of the ports found on the side of your notebook, including MagSafe and mini DisplayPort for hooking up external monitors. Its dedicated front facing USB port provides 10 watts of power for charging the iPad and the box doubles as a standalone charger when not docked. Pity it lacks a pass-through Thunderbolt port. The mDock also neatly routes cables to the back, an important feat for the people in the never-ending pursue of the clutter-free desktop. And about that mBack gizmo…


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Steve Jobs Bio balloons to 656 pages, publication date gets murky

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As noted by SetteB.it, the Steve Jobs bio “Enhanced eBook” is now set by Simon and Shuster at 656 pages. That’s over 200 additional pages more than the previous page count which may have been a very low estimate. Recently, Walter Isaacson said that Jobs’ resignation would be added to the book, but it seems like a stretch that that chapter would add 50% more content.

Also, the publication date has move from November 21st, to “on or around November 21st”, signaling that there may be some movement in the release date.

You can pre-order the book at Amazon or on Apple’s iBookStore where it still is listed at 448 pages.

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