Netflix

Netflix is trying to diversify its income as the company launched last year a video game catalog for iOS and Android users. While the streaming service already offers 24 games and plans to add 26 more by the end of the year, a study showed less than 1% of its subscribers are playing the games.

Earlier this year, Apple began allowing “reader” apps to provide external links for customers so they can log in and pay for a subscription from outside the App Store. Now Netflix is rolling out an option in its iOS app that takes users to its website in order to finish a new Netflix subscription.

Netflix has been struggling recently as the company lost over 200,000 subscribers earlier this year, which resulted in the company’s stock going down. In an attempt to regain subscribers, Netflix has confirmed that it will launch a cheaper ad-supported plan. However, it seems that this plan won’t have the full catalog available to subscribers.

After confirming a significant loss in subscriber numbers earlier this year, Netflix has reportedly been working on new ways to retain its subscribers and also recover its revenue. One of these methods is now being rolled out in Latin American countries, as Netflix has begun charging for password sharing there.

Last month, 9to5Mac reported that Netflix was in talks with potential ad partners to not only build its ad-based subscription plan but its in-house ad network. Now, the streaming service company has chosen Microsoft, Apple’s old nemesis, to partner with.

Netflix is announcing today that it’s bringing Spatial Audio support to some shows. With that, the company joins Apple TV+ and other streaming services that already bring this immersive audio experience to life. Here are some of the shows and the Apple devices compatible with Netflix’s Spatial Audio feature.

A report from earlier this year revealed that Apple TV+ had been growing slowly, just reaching 5% of the market share of streaming platforms in the United States. Three months later, Apple TV+ finally accounts for 6% of the US streaming market – while Netflix continues to lose subscribers.

Sun Valley 2022 – a conference which has been described as ‘summer camp for billionaires’ – includes Apple CEO Tim Cook among the invitees. Both Cook and Apple Services head Eddy Cue attended last year’s event.

With a heavy attendance from the media sector, one key focus is expected to be the future of streaming video, with some speculating that Netflix could be an acquisition target for at least one of the companies attending …

Netflix is in a full swing on its bet to start an advertising business inside its platform. After losing 200,000 subscribers during the first quarter of the year, the company is seriously considering a new ad-supported tier as well as creating its own advertising business inside the platform.

The pandemic saw video streaming services achieve more than five years of projected growth during the COVID-19 peak years of 2020 and 2021 – but that boom period is now over, according to a new report.

The gradual return to a more normal world likely isn’t the only factor at play, though …

Netflix on Thursday announced a new feature called “Mystery Box,” which works similarly to another existing feature known as “Play Something.” However, “Mystery Box” helps parents find new shows and movies that are appropriate for kids.

Netflix lost 200,000 subscribers last quarter and potentially two million this current period, according to a note to shareholders from last month. Now, new research highlights that the number of long-standing subscribers canceling Netflix rose precipitously in the past few years.

Following its rare drop in subscriber numbers last quarter, Netflix is accelerating its efforts to attract new users. According to a new report from The New York Times, Netflix is aiming to launch a more affordable ad-supported tier sometime during the fourth quarter of this year.

Around that same time, Netflix is also hoping to roll out its long-rumored crackdown on password sharing…

In a note to shareholders, Netflix reports that its revenue growth has “slowed considerably”. This news comes after losing 200,000 subscribers last quarter and potentially two million this current quarter. The streaming giant is navigating fierce competition with other services as well as having over 40% of its user base being unpaid subscribers. 

Netflix is rolling out a visual update to Apple TV users. With a new version of its app, the company is now making available the tvOS 15 player on its platform when you’re watching a TV show, movie, standup, documentary, or any other visual content.

Netflix is giving users yet another way to rate content, improving upon the existing “thumbs up” and “thumbs down” rating options. The company announced today that users will now be able to give a TV show or movie a “Two Thumbs Up” rating to indicate that “you love” what you just watched.

Netflix’s previously-announced price increase is officially starting to go into effect for many customers. Netflix announced its plans for a price increase in January, starting first with new customers. At the time, the company said the price would also “gradually” roll out the price increase for existing subscribers.