Steve Jobs

The foundation of Apple

658 'Steve Jobs' stories February 2010 - July 2012

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Steve Jobs was the co-founder and CEO of Apple. He also founded NeXT and was the majority shareholder of Pixar, both of which he was also CEO. Jobs is known as an icon of creativity and entrepreneurship. The prolific author Walter Isaacson released Jobs’ biography in October of 2011. Isaacson describes his major accomplishment as being a “creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing.”

Jobs attended Reed College for a short period of time before dropping out in 1972. However, he continued to dabble with classes unofficially and came across a calligraphy course instructed by Robert Palladino. This course ended up being highly influential for Jobs as he attributed it to bringing multiple typefaces to the Mac.

Steve Jobs founded Apple with Steve Wozniak and Ronald Wayne in 1976. After a drawn out power struggle Jobs was pushed out of Apple in 1985. He then founded NeXT in 1985 and also funded the move of Lucasfilm’s Graphics Group to become its own corporation, which became Pixar in 1986. Just over a decade later in 1997, Jobs returned to Apple as they acquired NeXT. His return marked the beginning of a new era of success. He took over as CEO in July of 1997 and continued on until handing the position to Tim Cook on August 24, 2011 after increasing health problems. Jobs passed away on October 5, 2011.

Isaacson describes his major accomplishment as being a “creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing.”

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Apple SVP of Design Jony Ive speaks on Apple’s design process and the ‘Bankruptcy Days’

Élyse Betters Jul 30 2012 - 6:29 am PT

Senior Vice President of Industrial Design Jonathan Ive spoke at the British Embassy’s Creative Summit this morning about Apple’s design focus, and Wired was on hand to get the report.

The Apple executive primarily described how revenue does not drive the folks in Cupertino but rather “great products” do. He noted the company is “pleased with revenues,” and its goal is again not “to make money.”

“It sounds a little flippant, but it’s the truth. Our goal and what makes us excited is to make great products,” said Ive. “If we are successful people will like them and if we are operationally competent, we will make money.”

Ive made similar comments on the day of his Knighting [audio] and to Walter Isaacson for the “Steve Jobs” Bio. Moreover, Tim Cook has reiterated Apple’s great products goal many times since he took the reigns as CEO.

Ive also recounted at the summit Apple’s bankruptcy days. He said Steve Jobs recognized Apple products needed to be better, so that is where the chief’s attention remained instead of trying to earn money.

He explained how, in the 90s, Apple was very close to bankruptcy and that “you learn a lot about vital corporations through non-vital corporations”. When Steve Jobs returned to the company in 1997, his focus was not on making money — “His observation was that the products weren’t good enough. His resolve was to make better products.” This was a different approach from other attempts to turn the company around, which had focused first and foremost on cost savings and revenue generation.

According to Wired, Ive then detailed how thrilled he feels to “be a part of the creative process”:
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Microsoft’s lost decade, chronicled

Jordan Kahn Jul 27 2012 - 6:40 am PT

In a lengthy piece, titled “Microsoft’s Lost Decade”, Kurt Eichenwald of Vanity Fair profiled CEO Steve Ballmer and his role in the company’s steadily decreasing dominance. The piece includes interviews with current and past executives of the company, thousands of internal docs and legal records, and, not surprisingly, Apple’s role in the decline of Microsoft makes up a large part of the story:

Truly, for senior management, the problems didn’t make sense. Microsoft had some of the smartest people in the technology business. It had billions of dollars at its disposal, and the ability to throw that money into any project the executives chose… Current and former executives said that, each year, they tried to explain to Microsoft’s top executives why the company was struggling in the quality of its innovation compared with Apple… Exhibit A: today the iPhone brings in more revenue than the entirety of Microsoft… One Apple product, something that didn’t exist five years ago, has higher sales than everything Microsoft has to offer. More than Windows, Office, Xbox, Bing, Windows Phone, and every other product that Microsoft has created since 1975. In the quarter ended March 31, 2012, iPhone had sales of $22.7 billion; Microsoft Corporation, $17.4 billion.

One anecdote covered in the story comes from emails that circulated around Microsoft following the introduction of Tiger:

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Samsung says Apple stole iPhone design from Sony

Jordan Kahn Jul 26 2012 - 12:15 pm PT

With Apple and Samsung’s jury trial slated to kick off in a federal district court in San Jose, Calif., this Monday, AllThingsD points us to trial briefs where Samsung’s lawyers argued Apple’s inspiration for the original iPhone CAD drawings and designs were inspired by a Sony product:

Right after this article was circulated internally, Apple industrial designer Shin Nishibori was directed to prepare a “Sony-like” design for an Apple phone and then had CAD drawings and a three-dimensional model prepared. Confirming the origin of the design, these internal Apple CAD drawings prepared at Mr. Nishibori‘s direction even had the “Sony” name prominently emblazoned on the phone design, as the below images from Apple‘s internal documents show..

Soon afterward, on March 8, 2006, Apple designer Richard Howarth reported that, in contrast to another internal design that was then under consideration, Mr. Nishibori‘s “Sony-style” design enabled “a much smaller-looking product with a much nicer shape to have next to your ear and in your pocket” and had greater “size and shape/comfort benefits.” As Mr. Nishibori has confirmed in deposition testimony, this “Sony-style” design he prepared changed the course of the project that yielded the final iPhone design.

The article referenced above is from a 2006 interview with Sony designers that appeared in Businessweek.

Wired does a Steve Jobs cover complete with halo and horns

9to5 Staff Jul 22 2012 - 5:36 pm PT

The article sounds a bit boring with the TIRED anecdotes from the Isaacson bio, but it is something to see Wired still trotting out Jobs covers to sell some mags.

Wired’s cover story has gone live.

Ashton Kutcher laying down reality distortion in Steve Jobs bowtie [Photos]

Élyse Betters Jul 19 2012 - 11:31 am PT

Images are surfacing on Twitter that depict actor Ashton Kutcher as the late Apple CEO Steve Jobs during his bowtie-wearing days. The biopic is apparently filming now at Loyola Marymount University in Los Angeles, Calif., where students are live on scene to capture the action.

The last gallery image (via X17 Online) of Kutcher noticeably dressed as an older Jobs is also reportedly from the Los Angeles set.

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Steve Jobs warned Yelp’s CEO not to sell out to Google

Élyse Betters Jul 16 2012 - 8:01 am PT

Steve Jobs once urged Yelp’s Jeremy Stoppelman to not go Google.

SFGate published a lengthy profile of Yelps’ co-founder and chief executive today, but one of the more interesting anecdotes concerned the late co-founder of Apple, of course.

According to SFGate:

Jeremy Stoppelman was on a conference call with venture capitalists when an assistant slipped him a note: “Steve Jobs is on the line.”

Stoppelman quietly left the room at Yelp headquarters in downtown San Francisco. It was January 2010, and Google wanted to buy Yelp, the online, crowd-sourced review site. On the phone, Jobs urged Stoppelman, who revered the Apple chief as a visionary, to “stay independent and not sell out to Google.” Jobs was not a fan of Google and had accused the search giant of stealing Apple’s smart-phone and tablet technology.

“At that point, we had already turned down Google,” Stoppelman said. “But Steve liked Yelp and wanted to make sure about Google. It was a moment where I said, ‘This is crazy. What just happened?'”

The CEO further admitted that he received another flooring phone call this spring when his company went public. Apparently, President Barack Obama ringed to congratulate Yelp on all of its successes since founding in 2004.

Yelp’s continuous upswing shows no signs of stopping, either. Senior Vice President of iOS Software Scott Forstall even demoed Yelp on Apple’s new Maps app during the opening keynote at the Worldwide Developers Conference last month. The check-in integration is slated to debut in iOS 6.

So, it appears Jobs may have had ulterior motives when warning Stoppelman about the repercussions of a Google acquisition—surprise, surprise.

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Want to be in the Ashton Kutcher Steve Jobs movie? Here’s how to be an extra this week…

9to5 Staff Jul 14 2012 - 3:05 pm PT

We received an interesting tip this weekend. Apparently, Steve Jobs—the movie with Ashton Kutcher—is filming two important crowd scenes in Pasadena, Calif. this week.

The scenes we’re part of will be the 1983 PC Conference (Monday the 16th) and the 1977 Computer Jobs Faire (Tuesday the 17th)

The movie company is looking for extras to be in those crowds, dressed in “period clothing” (sorry, not the acid scene) as “Businessmen, Computer Nerds, Salesmen, Lookie-Loos.”

Here are some examples of the wardrobe:

The casting company advertises plenty of time with the movie’s stars, including Ashton Kutcher, James Woods, Matthew Modine, Durmot Mulruny and JK Simmons, and we imagine some will want to be a part of the historic scene.

The full details are below:

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Tim Cook makes surprise appearance at Allen & Co retreat this morning (Update: Spotted with Dorsey)

Élyse Betters Jul 11 2012 - 10:18 am PT

Tim Cook with Twitter creator Jack Dorsey

[tweet https://twitter.com/markgurman/status/223099203377836032]

Apple Chief Executive Tim Cook made a low-profile, surprise appearance at the Allen & Company annual retreat in Sun Valley earlier today.

According to The New York Post, the CEO attended the event for the first time to observe The New Yorker’s Evan Osnos’ session on China:

While his name was on the list of possible attendees, no one knew if the low-key CEO would put in an appearance.

Apple’s late co-founder Steve Jobs hadn’t traveled to the annual gathering in recent years.

Cook slipped out of the session at the Sun Valley Inn largely unnoticed. While other business titans gathered at the Duck Pond for lunch, he headed in the direction of the lodge.

The session was hosted by The New Yorker’s China correspondent, Evan Osnos. Apple is getting ready to unleash the latest version of the iPad in China, the world’s largest consumer market.

The Allen & Company Sun Valley Conference is a 29-year-old annual conference hosted by private investment firm Allen & Company. It takes place in Sun Valley, Idaho for one week in July, where moguls, executives and philanthropists flock to rub shoulders. Previous conference guests have included Steve Jobs, Bill and Melinda Gates, Warren and Susan Buffett, Larry Page and Sergey Brin, Mark Zuckerberg, and more.

: Tim Cook with iPad

: Tim Cook and CEO of Akamai Paul Sagan

: Tim Cook

: Tim Cook with Twitter creator Jack Dorsey

(Cook and Sagan pictures via BusinessInsider; Cook and Dorsey picture via mcatwellons—Thanks, @wiserjoe727!)

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Casting for Jony Ive role, others announced for indie Steve Jobs biopic

Jordan Kahn Jul 10 2012 - 1:29 pm PT

We previously told you about the “jOBS” biopic staring Ashton Kutcher as Steve Jobs that is currently in production, and we brought you some early images of Kutcher on set. The film was previously confirmed to star Josh Gad as Steve Wozniak and Matthew Modine as John Sculley, but a new report from HollywoodReporter announced more additions to the cast including Giles Matthey (pictured right) as Jony Ive:

Kevin Dunn and J.K. Simmons have joined the cast of Jobs, the biopic about the late Apple co-founder Steve Jobs, starring Ashton Kutcher. Also rounding out the cast are Elden Henson, Lenny Jacobson, Giles Matthey, Ahna O’Reilly and Victor Rasuk… Dunn, who recently co-starred in HBO’s Luck, will play Apple chairman Gil Amelio. Simmons, known from his nine seasons on Law & Order, will appear as venture capitalist and Apple investor Arthur Rock. Among the other additions to the cast, Henson plays computer scientist and Macintosh developer Andy Hertzfeld; Jacobson portrays Apple engineer Burrell Smith; Matthey is iPod designer Jonathan Ive; O’Reilly plays Jobs’ girlfriend Chris-Ann; and Rasuk is Apple’s first employee and user interface architect Bill Fernandez.

The biopic is now shooting in Los Altos and Los Angeles, and it is expected to release later this year. Other cast members previously confirmed include James Woods, Ron Eldard, John Getz, Lukas Haas, Dermot Mulroney, and Lesley Ann Warren.

Here’s Ashton Kutcher playing Steve Jobs on Acid [Photos] (9to5mac.com)
‘jOBS’ biopic starring Ashton Kutcher will shoot in Apple Garage and childhood home (9to5mac.com)

How to add a USB Blu-ray player to your Mac for $42

9to5 Staff Jul 2 2012 - 7:06 am PT

With 1080P hitting the new iPad and Apple TV a few months ago, and the new Retina MacBook Pros now reaching people’s hands, some of you are perhaps now looking to send your Blu-ray collection over to Apple devices.

Here is the easy part: Buy a Toshiba Lightscribe Blu-ray Player for just $42 with free shipping (via 9to5Toys) in white or black. It also burns DVDs, and Lightscribe media will even do some art on the cover. Oh, and it is USB bus-powered, so it is nice and portable.

Toshiba advertises it as “Mac compatible,” but we all knew that the late and great Steve Jobs viewed Blu-ray as a “bag of hurt” from the “mafia.”

So, the hard part is getting Blu-rays to your Mac…

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Former Mac OS X chief Bertrand Serlet working on cloud startup with ex-Apple colleagues

Jordan Kahn Jun 29 2012 - 10:08 am PT

In March 2011, Apple officially announced that Mac OS X chief Bertrand Serlet would leave Apple after 22 years with Steve Jobs at NeXT and Apple. At the time of the announcement, Serlet said he wanted “to focus less on products and more on science,” but we did not have any other information on what was in the cards for the man Apple credited with the “definition, development and creation of Mac OS X.”

Today, BusinessInsider reported on what Serlet has in the works:

Business Insider has learned that Serlet has spent much of the time since his departure from Apple working with at least two other former Apple employees to launch a cloud computing startup in downtown Palo Alto called Upthere

Some of these job postings also allude to the fact that the startup was founded by high-profile ex-Apple employees.

We have since learned that this is a reference to Serlet (the brains behind Mac OS X) and Roger Bodamer, a former VP of product operations and development at Apple who previously worked at Oracle.

Based on the job postings we’ve seen, it’s clear the startup is looking to rethink the way people store files in the cloud, though just how this service will compare to options like Dropbox or Apple’s own iCloud feature remains unclear.

Here’s Ashton Kutcher playing Steve Jobs on Acid [Photos]

Élyse Betters Jun 26 2012 - 8:13 am PT

French website Premiere (via DailyMail) just posted a few pictures of Ashton Kutcher acting like Steve Jobs under the influence of LSD during a scene shoot for the upcoming biopic on the late Apple co-founder.

The actor appears delirious and euphoric with his arms outstretched while in the grassy California field. Jobs confessed on many occasions that the effects of LSD inspired him and served as one of the “most important experiences” of his life.

Here is a clip from “Pirates of Silicon Valley,” where Noah Wyle also portrays Jobs high on Acid:

[youtube=http://www.youtube.com/watch?v=5EIu21QPQMc&feature=player_embedded#]

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Neon Trees to perform at WWDC Bash on Thursday

Élyse Betters Jun 12 2012 - 11:49 am PT

Apple just revealed to developers via email that pop-rock band Neon Trees will put on a show at its Worldwide Developers Conference on June 14:

An amazing week just got better. Neon Trees will perform at Thursday night’s WWDC Bash. The party starts at 6:00 p.m. at Yerba Buena Gardens.

The WWDC Bash is intended to give developers’ coding skills a break. Apple told attendees on its website: “We’ll bring the food, the drinks, and the tunes. Just bring yourself and get ready to rock the night away.”

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Judge rules Steve Jobs’ thermonuclear comments can be used in Motorola trial

Jake Smith Jun 2 2012 - 3:49 pm PT

Apple’s CEO Steve Jobs was known for being vocal when it came to talking about Google’s Android. Comments from Jobs referring to Android as a stolen product and vowing to destroy it even made it into Walter Isaacson’s official biography about the chief. Now, a judge presiding in a patent case with Motorola ruled that he would allow the comments to be referenced in trial, which goes against requests from Apple’s lawyers. Reuters reported (via GigaOM):

Steve Jobs gave a lot of juicy quotes before he died, and Apple Inc has failed to keep some of them out of an upcoming patent trial against Google’s Motorola Mobility unit, according to a court ruling.

A couple of examples:

“I will spend my last dying breath if I need to, and I will spend every penny of Apple’s $40 billion in the bank, to right this wrong.”
“I’m going to destroy Android, because it’s a stolen product. I’m willing to go thermonuclear war on this.”

Rumor: Apple working on standalone iSight camera?

Jordan Kahn May 31 2012 - 1:24 pm PT

The New iPad Buyers’ Guide published by iLounge this week included a piece that speculated Apple might be working on a standalone camera product. While the story discussed the possibility of Apple working on a point-and-shoot iSight camera, iLounge clearly labeled it as speculation and simultaneously noted it received a tip claiming Apple is working on the project.

Take special note of pages 152 and 153—“Making the case for a standalone iSight Camera.” I’ll share more on this topic shortly, but for now, I’ll say that this two-page spread very nearly had a different title. We were tipped that this project is actually happening at Apple right now, but we didn’t feel confident enough in our source to call it a certainty; it’s therefore billed as speculation. Still, there’s enough smoke to make us think there’s a fire.

It did not feel strongly enough in the source to run the story, but Jeremy Horwitz of iLounge sent out a tweet today noting once again that Apple is working on a standalone camera:

[tweet https://twitter.com/horwitz/status/208273241540792320]

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Aaron Sorkin compares daunting task of Steve Jobs biopic to ‘writing about The Beatles’

Élyse Betters May 30 2012 - 12:55 pm PT

Aaron Sorkin, the screenwriter behind the Sony-backed biopic based on Walter Isaacson’s Steve Jobs biography, just sat down with Walt Mossberg at the D10 Conference to discuss everything from the late CEO and upcoming blockbuster to writing techniques and…The Beatles.

Sorkin is a Hollywood mogul thanks to his numerous successes, including “The Social Network,” “Moneyball,” and “The West Wing,” but the Big Shot warned that his silver-screen version of the best-selling biography is still in its early stages.
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Tim Cook on Steve Jobs as flip-flopper, tablets & PC legacy, and ‘Pain in the ass’ patent wars [Video]

Jordan Kahn May 29 2012 - 8:59 pm PT

[youtube=http://www.youtube.com/watch?v=Z2tkxWfDOaM]

AllThingsD just posted clips of almost the entire Apple CEO Tim Cook interview from D10. Our live blog of the event is here. The first video (above) is Cook’s comments on former CEO Steve Jobs as a “flip-flopper,” followed by a second video (below) where he discussed tablets and the PC legacy.

[youtube=http://www.youtube.com/watch?v=r33DGQL35wQ&]

Links to the rest of the videos are below, where Cook talks about doubling down on privacy, the “Pain in the ass” patent wars, etc.

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Cook: Apple is considering killing off Ping, admits it has to be more social

Jordan Kahn May 29 2012 - 8:12 pm PT

While agreeing that Apple has to do more social network-type features, CEO Tim Cook noted at the D10 conference in California tonight that the company will consider killing the Ping social network feature baked into iTunes due to a lack of interest among users. He did mention that social has to be a focus despite Apple not necessarily having to own a social network, and he noted upcoming Twitter, Game Center, and iMessage integration in Mountain Lion bring new social elements:

What happened to Ping?

Cook: Apple doesn’t have to own a social network, but does Apple have to be social? Yes…You’ll see us integrate Twitter into the Mac OS as we introduce Mountain Lion. Game Center and iMessage could be thought of as social… We tried Ping and I think the customer voted and said this isn’t something that I want to put a lot of energy into… Will we kill it? I don’t know. We’ll look at that.

Tim Cook: We’ve sold 2.7M Apple TVs this year

Jordan Kahn May 29 2012 - 7:19 pm PT

Live from the D10 conference in California, Apple’s CEO Tim Cook just noted onstage that the company sold 2.7 million Apple TVs in just the first few months of this year. The last time we received official numbers from Apple, it reported 1.4 million units for Q1 and sales of just 2.8 million for the entire previous year, which means Apple is on track to double its Apple TV sales this year. Cook’s comments, as reported by The Verge:

Tim: You know, very uncharacteristic of us, we’ve stayed in the Apple TV product. We’re not a hobby kind of company as you know. Our tendency is to do very few things. And, if something creeps in and isn’t a big success, we get it out of the way and put our energies on something else. Apple TV though, you see what we’ve done. We’ve stuck in this. It’s not a fifth leg of the stool. It’s not the same size as the phone or Mac or tablet business. But last year we sold a little less tan 3m Apple TVs… This year, just in a first few months, we’ve sold 2.7m… This is an area of intense interest for us…

Forrester: Apple’s TV distinction could be portability (9to5mac.com)
Reminder: Tim Cook appearing as opening speaker at D10 conference tonight (9to5mac.com)
Tim Cook met with lawmakers in Washington to strengthen relationship and “open up a line of communication”, last week (9to5mac.com)
Fortune Cover: How Tim Cook is Changing Apple (by turning it into a traditional company) (9to5mac.com)

Live blog: Tim Cook interview with Kara Swisher and Walt Mossberg at D10

Jake Smith May 29 2012 - 5:46 pm PT

We are about 30 minutes away from Apple CEO Tim Cook’s first major public interview, which takes place at AllThingsD’s D10 Conference in Rancho Palos Verdes, Calif. If I were a betting man, I would say this talk will focus on Apple after Steve Jobs, current issues at Apple’s manufacturing partners, and the latest Apple products. Walt Mossberg and Kara Swisher will sit down with the chief to hammer out the information we all want to here. It should be a doozie.

That’s a wrap! The full archive is below:
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Reminder: Tim Cook appearing as opening speaker at D10 conference tonight

Jordan Kahn May 29 2012 - 2:26 pm PT

Tonight, at 6 p.m. PST, Apple’s CEO Tim Cook is scheduled to appear as the opening-night speaker at the 10th D: All Things D conference in Rancho Palos Verdes, Calif. Previous D: conferences were notably home to lengthy discussions between hosts Walt Mossberg and Kara Swisher and former Apple CEO Steve Jobs. Tonight is Cook’s first appearance at the conference, and it is his first talk at a non-Apple event since taking over as chief.

Cook’s appearance is not going to live-stream, but we will update you as the hour-long interview takes place and with videos afterwards. Apple’s marketing chief Phil Schiller is also expected to attend.

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Sotheby’s to auction 1 of 6 working Apple I’s and rare Steve Jobs memo

Jordan Kahn May 25 2012 - 3:08 pm PT

Sotheby’s plans to auction two pieces of Apple history on June 15 in New York, including a rare document penned by Steve Jobs while working at Atari and an operational Apple I motherboard expected to fetch up to $180,000 USD. An excerpt from Sotheby’s description for the Apple I lot is below, and it claims less than six Apple I’s in working condition are known to exist:

As the first ready-made personal computer, the Apple I signaled a new age in which computing became accessible to the masses. The interface of circuitry and software that Woz created enabled users to type letters with “a human-typable keyboard instead of a stupid, cryptic front panel with a bunch of lights and switches,” as he explained to the Homebrew Computer Club. Even so, it was sold without a keyboard, monitor, case, or power supply, An exceptionally rare, working example with original Apple cassette interface, operation manuals and a rare BASIC Users’ Manual. It is thought that fewer than 50 Apple I Computers survive, with only 6 known to be in working condition.
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Apple CFO Peter Oppenheimer sends brochure to Cupertino neighbors inviting feedback on new ‘Campus 2’

Seth Weintraub May 19 2012 - 5:42 am PT

Apple is currently involved in an outreach program to new neighbors in its planned “Campus 2” area. A brochure was mailed this week to residents surrounding the new campus that provided information and invited feedback in a variety of ways. Although the project seems to be a big win for the city of Cupertino, some residents voiced concern about the added traffic and other changes to the area.

We obtained a letter from one of Apple’s new neighbors—here are the takeaways:

Campus 2, as it is currently called, will not replace the 1 Infinite Loop campus. Instead, it will provide “research facility” office space for an additional 13,000 employees, which is more than 3,000 than 1 Infinite Loop. There is also 300,000 feet of expansion space for future growth.

Campus 2 will attain LEED certification and will have no manufacturing or heavy industrial activity onsite. Apple has and will continue to take extra steps to reduce auto use by employees. Moreover, the roof of the main building is a huge solar array.

Campus 2 will not open to the public, so there is no museum or corporate store. :(

The “world class” auditorium located at the very southern tip of the new campus will host product launches and corporate events.

The corporate fitness center/recreation center will be located to the north west of the main circular building in a separate structure.

Infinite Loop will remain the official corporate HQ, so top executives will likely stay behind.

Apple intends to break ground as soon as Cupertino approves the changes (scheduled for later this year), with plans to start occupying the space in 2015.

Neighbors can fill out the postage paid response card or go to the Cupertino.org website with comments, questions, or concerns.

Apple’s late CEO Steve Jobs originally presented the idea of the campus in June (video below) during his last public appearance that occurred a day after the 2011 WWDC.

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‘jOBS’ biopic starring Ashton Kutcher will shoot in original Apple Garage and childhood home

Élyse Betters May 18 2012 - 5:51 pm PT

The folks behind the upcoming Steve Jobs biopic, now dubbed “jOBS,” which stars Ashton Kutcher as the late CEO, released a presser this evening to announce the production’s June start date for filming. They also confirmed shooting will begin in the “historic garage” where Jobs and Steve Wozniak founded Apple. The film’s early scenes will even feature Jobs’ Los Altos home where he grew up to maintain “accuracy and authenticity” during the movie-making process.
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