Friday ▪ September 16, 2014

apple-retail-store-iphone-6-plus-launch-pre-order

The big day is almost here. After months of speculation, a momentous keynote from Tim Cook, and record preorders, the iPhone 6 and 6 Plus will officially hit store shelves this Friday. Apple is going to great lengths to ensure that Friday runs smoothly for its customers and employees.

We’ve tracked down Apple’s retail gameplan so you’ll know what to expect on launch day including what percentage of iPhones Apple Stores are required to hold back, refreshment times (Starbucks usually) and Personal Setup details …
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Friday ▪ September 11, 2014

Friday ▪ January 15, 2014

In a rare TV interview, Tim Cook described this week’s launch of the iPhone on China Mobile as “a watershed day” for the company. While the soft-spoken Apple CEO is noted for the humbleness with which he speaks, it’s hard to imagine him describing Apple as being “honored” to do business with many other companies.

I’m so honored to be doing business with … China Mobile. It’s a huge announcement…we’re incredibly impressed with them, we have deep respect for them, and have had from the very first discussion that we’ve had together” …  expand full story

Friday ▪ December 30, 2013

Photo: mashable.com

Photo: mashable.com

ComputerWorld noted that Apple’s SEC filing on Friday revealed that Tim Cook lost out on $4M worth of stock as a result of his request to the board in August to revise his compensation arrangements to a deal he felt was fairer to shareholders.

Earlier this year Apple’s board revised Cook’s vesting schedule at his urging. Rather than the two monster stock handouts — which only relied on his continued employment — Cook asked that they be spread out over a 10-year period and tied to the company’s stock performance …  expand full story

Friday ▪ November 11, 2013

space

New renders released by the City of Cupertino from Apple’s planning documents provide the most detailed view yet of what life inside the company’s new spaceship headquarters will be like.

inside

Illustrating everything from cafes to car-parks, the renders are intended to provide a feel for what the building will be like to work in, rather than just its appearance as a structure. They also include additional renders of the upper level of the 1,000-seat auditorium.

auditorium

Full gallery below …

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Friday ▪ October 31, 2013

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