Jony Ive ▪ May 26

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The Apple world this morning seems divided between those who seemingly haven’t grasped the implications of Apple’s ‘promotion’ of Jony Ive, merely taking Cook’s memo at face value, and those switching into full-on ‘Apple is doomed’ mode. The reality is, I think, a little more nuanced.

It seems pretty clear that this move is, as Seth outlined earlier, about Ive taking more of a backseat role – and especially being able to spend a lot more time back in England. Apple’s decision to announce the news on a day when the US markets were closed was obviously not coincidence.

Apple didn’t want to see a knee-jerk panic reaction on Wall Street setting its stock diving. But is there reason to panic? Or is it all much ado about nothing? Or something between the two … ?  expand full story

Jony Ive ▪ May 25

Alan Dye, Jony Ive, and Richard Howarth

Apple’s Jony Ive has served as the company’s Senior Vice President of Design for several years now, but Apple has announced today that the executive is being named Chief Design Officer (a newly-created position). Additionally, Ive and will be handing the managerial reins of both the industrial and software design units at Apple over to two new leaders on July 1st.

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Jony Ive ▪ May 11

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Scott Forstall, former Senior Vice President of iOS and one of the main creators of the iPhone and iPad, has finally spoken about Apple for the first time since leaving the company in the fall of 2012. In an interview with the Wall Street Journal primarily centered around his work on Broadway, Forstall briefly commented on Apple:

Asked about the split, Mr. Forstall said he was “so proud of the thousands of people I worked with [at Apple] and with whom I remain friends. I am delighted that they continue to turn out great and beloved products.”

Forstall’s admiration for Apple remains following a very public breakup between the executive and the company following problems with iOS 6 Maps application and the iPhone 5 launch. Since Forstall’s departure, Apple has publicly poked fun at skeuomorphic design, which was a cornerstone of Forstall’s iOS and OS X releases.

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Jony Ive ▪ May 4

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Precision. That’s the word that immediately came to mind the minute I picked up my Apple Watch for the first time. Something about this device felt different, on an almost subconscious level, from any other Apple product I’ve used before. Perhaps I was just caught up in the moment. After all, the Watch is the first totally new product to come out of Apple since the introduction of the iPad, which feels like so many years ago. On the other hand, I knew from the onset that I planned on buying the Apple Watch mostly for its design. I wasn’t so much interested in all of the software features it could offer me, I just couldn’t imagine not having this shiny little box on my wrist. With that in mind, let’s take a closer look at the Apple Watch strictly as a design piece.

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Jony Ive ▪ April 24

As the Apple Watch arrives in the hands of customers, Vogue has shared a video interview with Jony Ive and Marc Newson, in which the two discuss the design process of the device. Ive and designer Newson both discuss the reasons that customers may purchase the Apple Watch, as well as their own opinions on the design and the choices that went into the design process. The interview, conducted by Suzy Menkes, was held at the Condé Nast International Luxury Conference in Florence, Italy.

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