Apple will soon make a significant change to retail store Genius Bar appointments to improve the customer experience, according to several sources briefed on the upcoming shift. During the week of March 9th, Apple’s United States stores will launch a new initiative called “The new Concierge” that replaces traditional walk-in Genius Bar appointments. Currently, a customer seeking Genius Bar assistance can walk into an Apple Retail Store, explain the issue to a check-in assistant, and get a specific time to return for an appointment…
The New Yorker has published an extensive profile on Jony Ive, Apple’s Senior Vice President of Design. Many newspapers have written up articles on Ive in recent years, but this latest account by Ian Parker is by far the most detailed and (arguably) the most interesting, revealing new anecdotes and tidbits on Apple’s latest products in the process.
The story tracks how Jony arrived at Apple back in the late 90’s, how his relationship with Jobs developed over that period, and how he is adapting to ‘leading’ design in post-Jobs Apple. The piece includes some new details about how the Watch project and the newest iPhones formed, as well as incorporating quotes from Tim Cook, Bob Mansfield, and others.
Read on for some select excerpts from The New Yorker’s story.
Samsung announced last year that, after negative reviews of the design of its Galaxy S5, its head of mobile design Change Dong-hoon was being replaced by then VP of mobile design Lee Min-hyouck. Today, however, it was revealed that the company is bringing in an outside designer to help refresh its product lineup. A report from the Korea Herald states that Samsung has hired Lee Don-tae to be its new head of design. Don-tae would lead design of all Samsung gadgets, including smartphones.
We’ve already seen how Apple is presenting the upcoming Apple Watch, which it calls its most personal device yet, as not just another technology device but also a piece of jewelry that the fashion world will be proud to embrace.
9to5Mac has now learned from internal hiring documents that Apple is recruiting retail candidates this month with “a fashion or luxury background” suggesting Apple is preparing to deliver some changes to its retail stores in time for the Apple Watch’s early 2015 debut. With former Burberry CEO Angela Ahrendts leading Apple’s retail efforts and the Apple Watch set to transform the Apple Store into a jewelry store, what could a potential Apple Store makeover include? Read more
“Even though Apple Watch does so many things, there are cultural, historical implications and expectations,” Ive said. “That’s why it’s been such a difficult and humbling program […] As soon as something is worn, we have expectations of choice,” said Ive. Only “in prison,” he joked, do people all wear the same thing.
He made the remarks while accepting the 2014 Bay Area Treasure Award from San Francisco’s Museum of Modern Art last night … Read more
Last week Jony Ive took part in an interview during Vanity Fair’s New Establishment Summit where he discussed topics such as his views on product design, development of the first iPhone, Steve Jobs, and more. Today the magazine made the full 25-minute video from the interview available for viewing.
In the interview, Ive calls the fact that some other companies copy Apple’s product design style “theft” and gives more insight into the process behind why (and how) the first iPhone featured a large touchscreen display when other phones of the day were getting smaller and smaller. He also discusses his first experience with an Apple product and how to led to his current career in design.
You can watch the full video below:
Jony Ive appeared live today at Vanity Fair’s New Establishment Summit and talked about Apple’s design team, principles, and process. For example, the executive revealed that Apple’s core design team is made up of only about 16 people, and the company almost gave up on the first-generation iPhone because they weren’t sure they could get a touch interface working.
According to Business Insider, Ive said that no one has ever voluntarily left his small design team, which is a pretty fantastic track record. He also said that the rounded edges on the newest iPhone models were designed to make it feel thinner. Previous attempts had been made at creating a larger iPhone, but the squared edges made it feel bulky.
You can find some of the more interesting tidbits below. Video footage of the event below.
Vogue has published a new interview with Jony Ive, covering the life of the designer from his beginnings to the present day. Whilst many of the stories are simply retellings of previous interviews, the piece discusses Ive’s relationship with Marc Newson and — most importantly — Ive comments on the new Apple Watch. Apparently, Sullivan (the Vogue interviewer) was allowed to see the watch several weeks before the September 9th public unveiling.
When Ive shows it to me—weeks before the product’s exhaustive launch, hosted by new CEO Tim Cook—in a situation room that has us surrounded by guards, it feels like a matter of national security. Yet despite all the pressure, he really just wants you to touch it, to feel it, to experience it as a thing. And if you comment on, say, the weight of it, he nods. “Because it’s real materials,” he says proudly. Then he wants you to feel the connections, the magnets in the strap, the buckle, to witness the soft but solid snap, which he just loves as an interaction with design, a pure, tactile idea. “Isn’t that fantastic?”
Ive once again mentions that Apple Watch development began over three years ago. Cook has previously said that work on the project started just after Jobs died, in October 2011. In the interview, Ive discusses the evolution of watches and how the wristwatch concept was actually very late to the game relatively.
He also touches on how he believes Apple Watch will enable new forms of communication, referencing the drawing, walkie-talkie and emoticon features.
Earlier this week, ABC News teased an exclusive look at Apple’s newly-revealed product lineup. Today, the network put the first clip from that segment online, giving viewers a peek at an interiew with Tim Cook conducted right after the press event. Now ABC anchor David Muir has posted another clip, this time featuring Apple’s design chief Jony Ive.
In the clip, Ive notes that the entire Apple Watch project has been in development for about three years and discusses the “millions” of possible band, face, and casing combinations that make up the full family of wearables.
You can view the two-minute video below. The full interview aired earlier this evening, but is not yet available online.
Marc Newson has joined Apple’s design team under Jony Ive, according to a new report which was confirmed by Apple. The duo have previously worked together to create such products as a special edition red Mac Pro and a similar Lieca M camera, so it’s no surprise to see Newson officially join forces with his good friend at Cupertino. As quoted by Vanity Fair:
“Marc is without question one of the most influential designers of this generation,” Ive said in a statement provided to VF Daily. “He is extraordinarily talented. We are particularly excited to formalize our collaboration as we enjoy working together so much and have found our partnership so effective.”