Apple recruits ‘Head of Social Media’, will be stationed out of Beats’ West Los Angeles HQ

Tim Cook iPhone 6 tweet

Apple is looking to hire a new Head of Social Media and Content that will lead and expand on its current social media strategy. The job will be based out of Culver City, which could hint at Apple’s plans to align its overall social media strategy closer with its recently acquired Beats Electronics division which is located there. The West LA office is also in close proximity to its lead global Ad/Marketing agency Media Arts Lab. Read more

Tweetbot 2.8 gets media timeline, redesigned image viewer, more

Tweetbot fans, a new update awaits you at the App Store. Today’s 2.8 update has some interesting new features and important bug fixes.

Topping the list is the “media timeline” – find it located next to the search box – which will show you all of the images and video in your timeline. Speaking of images, Tapbots totally redesigned the image viewer in this round. Rounding out this update is “Tweet/status detail view now displays the number of Favs and Retweets” which will be enjoyed by narcissists everywhere. Oh and what update wouldn’t be complete without  “Various other bug fixes including Fixed Instagram Previews”?

Get it on iTunes ($2.99) Read more

Posting negative comments on social media sites will get you fired at Apple

Apple likes to maintain tight control over its image and that extends to any outwardly-facing public social network, especially Facebook.

Sure, the Cupertino firm maintains its own Facebook pages and Twitter channels, basically outlets to spread news about new iTunes content, product updates, support documents, etc. in a tightly controlled manner. But If you thought each Apple employees is his or her own person and entitled to express opinion about the brand, you’re in for a surprise: Tweet/post/blog negatively about Apple and you’ll get fired. Period.

One employee in the UK went on to berate Apple “privately on Facebook”, arguing the posts were not public. ifoAppleStore.com has the story of an Apple employee named Crisp who appealed to the UK labor after being fired for “gross misconduct”:

Read more

Facebook releases Messenger app for iPhone

Facebook has released Facebook Messenger which is an extension of Facebook’s Messages service and will allow you to send a text message to your phone’s contacts and a Facebook message to your Facebook contacts.  Bonus: You get to send pictures as well.

The app obviously competes with Apple’s iMessage, Blackberry messenger and all of the other silo-ed messaging apps out there but with a user base of 700 million+, it is well positioned to be a contender.

Messenger is available in both the iTunes App Store and Android Market and is based off the Beluga technology which the company recently acquired.  With all the Google+ noise of late we’ve forgotten about Facebook’s assault on mobile.  They’re back.

Update: Oh, and there is video conferencing hidden in the app.

Read more